Home Posts tagged VOD
Tag: cinema, digital, drinks, experiential, marketing to children, marketing to students, marketing to teenagers, media partnerships, Nichols, online, partnership, partnership marketing, partnerships, shopper, shopper marketing, Snapchat, social, social media, soft drinks, television, TV advertising, video on demand, Vimto, VOD
Vimto repositions brand with ‘I See Vimto In You’ anti-ad campaign
May 30, 2018
Soft drinks company Nichols plc. has launched a new ‘anti-advertising campaign’ for its Vimto brand, with a budget of £3m covering TV, social media (including a...
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Heinz, Global radio #CanSong campaign
Aug 30, 2016
Kraft Heinz aims to drive consumer engagement and remind shoppers of the special role the brand plays in mealtimes with the launch of a £4m marketing campaign including...
Strongbow ‘Let’s Own It’ campaign
Jul 18, 2016
Strongbow – the UK’s number one cider brand – has launched a multi-million pound campaign as part of its exclusive sponsorship of Team GB ahead of Rio 2016,...
PizzaExpress, wuaki.tv launch Film Club
Jun 08, 2016
PizzaExpress is launching a brand new campaign called PizzaExpress Film Club, an on-pack led promotion running on one million pizza boxes exclusively in Sainsbury’s,...