Tag: brand characters, Canada, competition, competitions, content marketing, digital, digital experiential, Edelman, experiential, food, international, Internet of Things, Kraft, Kraft Peanut Butter, prize draw, prize draws, prize promotion, prize promotions, Rethink, shopper, shopper marketing, social media, spreads, Starcom
Kraft Canada helps Canadians bridge distance with WiFi enabled teddy bears
Kraft Peanut Butter is running a promotion which allows Canadians separated from their loved ones this holiday season to send them hugs via internet-connected teddy...
Whole Earth brand creates peanut butter pop-up fondue bar
Whole Earth, the UK’s market-leading peanut butter brand, has created the first-ever peanut butter fondue bar in Shoreditch, London, which will be open to the public...
Flora teams up with food influencers for dairy-free flavoured spreads launch
Flora has teamed up with 20 influencers, including the ‘Topless Baker’ Matt Adlard and The Great British Bake Off’s Benjamina, for the launch of its new...
Pip & Nut unveils ‘Pipnics’ experiential campaign
A series of ‘Pipnic’ pop-ups has been taking place at high footfall locations across the UK capital during July to promote nut butter brand, Pip & Nut. The...
Sun-Pat ‘Fuelling Families’ offers sports kit prizes
Sun-Pat, the UK peanut butter brand, has launched a campaign aimed at encouraging children to get active this summer in partnership with Olympic gold medallist swimmer...
Tiptree, Typhoo join Rotary polio fight
On March 8th 2017, International Women’s Day, Rotarians across Britain and Ireland will host simultaneous IWD Purple4Polio Tea Parties to raise money for the campaign...
Sun-Pat Fuel Your Dreams campaign
Sun-Pat peanut butter has teamed up with Olympic gold medal winning swimmer Adam Peaty and TV and Olympic presenter Helen Skelton for a new Fuel Your Dreams campaign,...
