Tag: alcohol, cider, competition, competitions, digital, Heineken, integrated campaign, integrated campaigns, integrated marketing, on-pack, on-pack promotion, OOH, partnerships, prize draw, prize draws, prize promotion, prize promotions, radio, Rio 2016 Olympic and Paralympic Games, social, social media, sponsorship, sports, sports sponsorship, Strongbow, Team GB, television, VOD
Strongbow ‘Let’s Own It’ campaign
Jul 18, 2016
Strongbow – the UK’s number one cider brand – has launched a multi-million pound campaign as part of its exclusive sponsorship of Team GB ahead of Rio 2016,...
Daley, Adlington, Disney, Change4Life
Jul 05, 2016
British sporting champions Tom Daley and Becky Adlington have joined forces with Disney, Change4Life and the Amateur Swimming Association (ASA) and are encouraging...
evian brings back #wimblewatch
Jul 01, 2016
evian has teamed up with specialist content agency MEC Wavemaker to appeal to the inquisitive streak in Wimbledon fans’ with the return of the award winning...
Haagen-Dazs Wimbledon partnership
Jun 28, 2016
Häagen-Dazs has been named the Official Ice Cream of The Wimbledon Championships after signing a five-year deal with the Lawn Tennis Association, the tournament’s...
Britvic Waterloo drive for Robinson’s
Jun 24, 2016
Britvic has collaborated with M/Six and Kinetic, global leader in planning and buying out-of-home (OOH) media, for a Robinson’s campaign to transform the area around...
Hyundai EURO 2016 gaming experience
Jun 09, 2016
Hyundai Motor is launching a one-of-a-kind ‘FanDome’ football gaming experience, played out by some of YouTube’s biggest influencers in front of a live crowd, as...
Kia catches 1970s vibe in promo video
Jun 02, 2016
Kia, principal sponsor of Surrey County Cricket Club, has launched a 1970s inspired instructional video featuring Surrey star Jade Dernbach to promote the club’s Kia...
Telegraph links with Kia for Euro 2016
Jun 01, 2016
Euro 2016 sponsor Kia and The Telegraph have linked up for a consumer-facing campaign designed to create buzz in the build-up to and then throughout the tournament,...
Carling celebrates 2016 football summer
May 24, 2016
Molson Coors, one of the UK’s biggest brewers, has revealed Carling’s promotional plans in the lead up to 2016’s ‘summer of football’, centred around the Euro...