Tag: brand activation, Cadbury, experiential, news, promotional marketing, shopper
Cadbury Creme Egg brings EATertainment streaming platform to life with retro video shop experience
Cadbury Creme Egg is bringing its recently-launched EATertainment streaming platform into the real world with a retro video shop experience, exclusive to John Lewis...
Larabar partners with Amazon to launch a yoga pop-up
To celebrate the launch of Lärabar in the UK Sainsbury’s stores nationwide, Lärabar has partnered with Amazon to create a pop-up yoga studio for visitors to...
Whole Earth reveals special Team GB pack
Whole Earth, the UK’s leading peanut butter brand owned by Wessanen UK, is set to launch a limited edition pack to celebrate the brand’s partnership with Team GB...
Are woke millennials ignoring the environmental impact of online shopping?
As high street retail continues to deplete and more people shop online, increasing to 19% of all retail sales in December 2019*, a new report by retail marketing experts...
Valentine’s Day Retail Sales growth expected to slow to 0.2 percent, with the market worth £855m
New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 37 percent of UK shoppers are...
ZEAL Creative launch Kitkat ‘Make a Break’ promotion for a second year running
For a second year running, Nestlé has partnered with Virgin Holiday for the KitKat ‘Make a Break For It’ on-pack promotion, delivered by award-winning...
Mulberry launches ‘Made to Last’ activation to promote sustainable future for LFW
This London Fashion Week, Mulberry launches the ‘Made to Last’ activation inspired by the brand’s responsibility commitments to past, present and future,...
Nestlé announce new Aero Caramel
Nestlé has announced a new twist on their bubbly chocolate, with the introduction of Aero Caramel. Available as a 100g sharing bar, the caramel-flavoured milk...
Cadbury teams up with Panini for ‘Find the Shiny, Win a Legend’ promotion
Cadbury has launched a campaign to support the third year of its ‘Find the Shiny, Win a Legend’ Premier League promotion, which sees it teaming up with Panini. The...
Hellmann’s introduces vegan rain-bao buns to brighten up January
This weekend, Hellmann’s developed a series of plant-powered pastel mayo’s, which starred in £1.00 bao buns served from a pop-up food truck at BOXPARK...
