Tag: activation, campaign of the week, experiential, Mulberry, news, promotional marketing, shopper, sustainability
Mulberry launches ‘Made to Last’ activation to promote sustainable future for LFW
Feb 06, 2020
This London Fashion Week, Mulberry launches the ‘Made to Last’ activation inspired by the brand’s responsibility commitments to past, present and future,...
Nestlé announce new Aero Caramel
Feb 04, 2020
Nestlé has announced a new twist on their bubbly chocolate, with the introduction of Aero Caramel. Available as a 100g sharing bar, the caramel-flavoured milk...
Cadbury teams up with Panini for ‘Find the Shiny, Win a Legend’ promotion
Jan 31, 2020
Cadbury has launched a campaign to support the third year of its ‘Find the Shiny, Win a Legend’ Premier League promotion, which sees it teaming up with Panini. The...
Hellmann’s introduces vegan rain-bao buns to brighten up January
Jan 20, 2020
This weekend, Hellmann’s developed a series of plant-powered pastel mayo’s, which starred in £1.00 bao buns served from a pop-up food truck at BOXPARK...
Weetabix offers new Any-Which-Way-A-Bix on-pack promotion
Jan 15, 2020
Weetabix is bringing back its Any-Which-Way-A-Bix campaign, introducing a new ‘Win £10,000’ on-pack promotion and in-store activity for the year. As an extension...
Tesco Christmas markets return for third year running with N2O
Dec 19, 2019
Award-winning experiential marketing agency N2O is once again delivering festive cheer for Tesco customers with its Bavarian-style Christmas markets. Back for 2019, the...
Savvy delivers the goods with first augmented reality game for a convenience retailer
Dec 18, 2019
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...
Haygarth shines a light on Vodafone’s VeryMe rewards with festive digital Christmas tree
Dec 05, 2019
This Christmas, Haygarth has teamed up with Vodafone to present The VeryMe Tree – a fully interactive digital Christmas tree which combines the spectacle of a public...
Westfield London launches Merry Mutts Motel
Dec 03, 2019
This week, Westfield London opens the doors to a one of a kind Christmas canine experience – The Merry Mutts Motel – a festive themed doggy drop off service, helping...
Record shopper involvement in Black Friday, but challenging Christmas expected for many retailers
Nov 29, 2019
New research investigating UK household shoppers’ plans for Black Friday and Christmas 2019 has been launched today by leading retail and shopper marketing agency,...