Tag: campaign, competition, industry news, promotional marketing, shopper, soft drinks
ZEAL helps BUXTON multi-pack sales “Rise Up”
Jun 04, 2021
The UK’s most effective brand activation agency, ZEAL Creative, is working with BUXTON natural mineral water to drive multi-pack purchase and reward shoppers with...
Unlocking The True Power Of Rewards-Insights from TCC
May 13, 2021
Most British and Irish shoppers want and expect a brand to reward their loyalty. As the pandemic has rapidly accelerated structural change within the industry, so has it...
Shoppers are Missing the In-Store Experience and Demand More Convenience from Online Retailers
Feb 02, 2021
With all but essential retail currently closed, UK consumers are missing aspects of the in-store shopping experience, according to a new nationwide survey published...
Contact-free sampling gives shopper a Boost
Nov 03, 2020
COVID has impacted businesses and brands in almost every way, but there is no reason for it to stop great marketing activation altogether. It just challenges us to...
Leeds agency warms up Bonfire Night with St Pierre
Oct 29, 2020
St Pierre has appointed Cat Among The Pigeons as a partner agency to help reach Tesco shoppers during a key promotional period. Celebrating the brand’s French...
Quality Street launches new online shop for personalised, pick and mix tins
Oct 07, 2020
From today, Quality Street fans no longer need to leave their street, home or even their armchair to buy personalised tins of their favourite sweets, as the brand...
THE RETURN OF ALL ACCESS WITH JACK
May 28, 2020
Building on the success of last year’s ‘All Access with Jack’ campaign, we’re back this year with an even bigger and better on-pack promotion, offering shoppers...
Mando and Forthglade launch ‘Win a Camper Van’ click to win promotion
Mar 26, 2020
Mando and Forthglade Pet Food have teamed up this spring to give consumers the chance to win outdoor rewards. Consumers who purchase special packs from the Forthglade...
Nestlé launch the ultimate indulgent break this Mother’s Day with KitKat Chocolatory
Mar 18, 2020
Nestlé has launched a luxury, handcrafted personalised Kitkat to gift mothers an ultimate break this Mothers Day. From now until the end of April 2020, the KitKat...
Asahi Super Dry launches nationwide tasting experience
Mar 18, 2020
Asahi Super Dry, the No1 Japanese Beer in the UK1, is set to launch its first fully-integrated through-the-line ‘Karakuchi Nights’ campaign, the launch of a high...