Tag: AG Barr, bottled water, cycling, environmental, event, event marketing, golf, green, recycling, rowing, shopper, soft drinks, sponsorship, sports sponsorship, Strathmore, swimming, triathlon, water
Strathmore water to make a splash at Glasgow 2018 European Championships
May 29, 2018
Strathmore, the A.G.Barr-owned Scottish water brand, will be supporting this August’s Glasgow 2018 European Championships, the new multi-sport event which brings...
Nestlé ‘Kids Go Free’ on-pack promotion
May 29, 2018
Nestlé has partnered with hundreds of venues across the UK and Ireland to encourage families to spend more time together and do something fun, as part of a new ‘Kids...
Lucozade Energy to sample 7 million consumers
May 29, 2018
Lucozade Energy is delivering its biggest ever sampling activity across the UK this year as part of its wide-reaching Energy Beats Everything campaign. The brand’s...
Burt’s Bees ‘Wall of Seeds’ experience on London’s Southbank.
May 24, 2018
Toiletries and personal care brand Burt’s Bees is to run a ‘Honey Bee Health’ experiential campaign this weekend on London’s Southbank. Burt’s Bees products...
Big brands get behind 22nd National BBQ Week
May 23, 2018
Brands including alcohol-free Budweiser Prohibition Brew, Walkers Max Strong, Branston, Primula and Bodean’s have signed on as partners for National BBQ Week, a...
Nestlé offers NOW TV passes as prizes in on-pack promo
May 22, 2018
Nestlé UK and Ireland has partnered with online streaming service NOW TV to launch a brand new on-pack promotion which will feature on some of its favourite...
Molton Brown launches new fragrance collection with 3D optical illusions
May 22, 2018
Molton Brown, London-based fragrance experts, is launching its new Vetiver & Grapefruit Collection with a series of eye-catching retail experiences, featuring...
PepsiCo UK launches cross-brand ‘Summer of Football’ campaign
May 22, 2018
PepsiCo brands are coming together this summer to encourage shoppers to host their own big night in with its range of snacks and beverages and get behind their favourite...
Travel hubs as platforms for brands to engage consumers
May 22, 2018
Travel hubs offer fantastic spaces for a full spectrum of promotional activity ranging from sampling to immersive experiential activations, says Andrew Bodwick of...
IPM COGS Awards 2018 now open for entries!
May 18, 2018
The IPM COGS Awards 2018, the awards and recognition programme for service agencies – the providers of specialist services which are used to build promotional...