Tag: brand activation, campaigns, on-pack promotion, partnership, shopper, VK
VK campaign sorts summer for shoppers with 20% off at New Look
To celebrate a new listing in Tesco and reward loyal VK fans, VK will be giving consumers 20% off leading fashion retailer, New Look, with every purchase of its mixed...
Big brands get behind 23rd National BBQ Week
Back for a record-breaking 23rd time, National BBQ Week will encourage consumers to go for the grill, become Better BBQ’ers and enjoy some Gastro-grilling at the start...
Soreen gets set for summer with new on-pack promotion
Leading British manufacturer of the nation’s favourite malt loaf, Soreen, has announced an exciting new on-pack promotion that offers consumers the chance to win a new...
HurdlGram secures first client for programmatic direct mail offering
Direct Mail specialist, Hurdle, has announced its first secured client for its newly launched data-driven Programmatic Direct Mail service, HurdlGram. Leading online...
A bumper Easter basket predicted by Savvy
Last week, leading retail and shopper marketing agency, Savvy, revealed new research on Easter spending plans for UK shoppers. The survey (of 1,000 household shopping...
Luxuries of London to present champagne opening in Chelsea
Thousands of luxury shoppers are set to descend on the Chelsea Old Town Hall, the Kings Road to attend the Luxuries of London Summer Fair Extravaganza. Luxuries of...
Nestle releases new ‘Incredible’ Easter Egg range
Nestlé release its new ‘Incredible’ Easter egg range which features eggs from several much loved brands including a KitKat with Ruby chocolate Easter Egg, a...
Next launches denim laundrette pop-up
Next have created the entirely bespoke ‘Happy Go Denim’ Launderette a place to discover the perfect pair of jeans for you. With Next Denim Experts on-hand it is the...
Get to know your customer through promotions
Leonie Walker, General Manager at Mando, explains how promotions can be great for learning about your audience and are a tool for your long-term marketing strategies...
Poundland lets shoppers choose ‘Leave’ or ‘Remain’ Brexit passports
Poundland has today launched two new Brexit inspired passport covers just weeks before the 29th March deadline, available in the classic EU burgundy red or a ‘Brexit...
