Tag: Nestle, news, shopper
It’s a new look, a new sweet and a new mix for Quality Street 2019
Sep 09, 2019
Nestlé’s Quality Street has been given a fresh new look as the first tubs and tins of 2019 hit supermarket shelves. The vibrant redesign takes its cue from the...
Jack Daniel’s to host music experience in Birmingham
Sep 09, 2019
Jack Daniel’s has chosen leading marketing agency, Amplify to design, promote, deliver and amplify its latest ‘Jack Daniel’s Presents’ event: a night of...
Are travel terminals increasingly becoming shopping destinations?
Sep 05, 2019
Fiona Rayner, Head of Experiential and International at Blackjack Promotions, shares how travel terminals have the opportunity to create captive experiential activity...
Birds Eye raises awareness of sustainable fishing with ‘Follow the Fish’ on-pack promotion
Sep 03, 2019
Birds Eye is encouraging families to explore how their fish is sustainably sourced, as part of a new campaign and an on-pack promotion across its Fish Fingers and Coated...
Nestlé brings ‘MORE’ to the party with new KitKat and Yorkie bars
Sep 02, 2019
Two exciting new Nestlé chocolate bars are coming to the UK and Ireland with the promise of ‘MORE’ for KitKat and Yorkie fans. The new bars come with more fruit,...
Benefit Cosmetics and Deliveroo partner for the ‘Cake-Away’ experience
Aug 22, 2019
To celebrate the launch of the Boi-ing Cakeless Concealer, Benefit Cosmetics have partnered with Deliveroo to to offer make-up lovers the chance to try the new...
Mentos to ‘sweeten up’ the category with compliments
Aug 19, 2019
Mentos is investing £1.6m in its biggest campaign of the year. The new limited edition product aims to bring people together and inject a dose of innovation into the...
UK shoppers fighting back against online retailers who fail to deliver
Aug 15, 2019
UK consumers are fighting back against online retailers that fail to deliver, a new research report of what the UK public expects from retailers when shopping online,...
Rockstar energy drink gears up with Xbox for latest on-pack promotion
Aug 07, 2019
Rockstar Energy Drink and Xbox have unveiled plans to launch the largest fan-inspired gaming on-pack promotion to date in support of the upcoming Gears 5 release. The...