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Peperami, sponsor of the Professional Darts Corporation, is launching a social TV channel with live content from the William Hill World Darts Championships.

Peperami Darts social TV channel

Peperami, the sponsor of the Professional Darts Corporation, is launching a dedicated social TV channel hosting behind the scenes content and social banter live from the...

Valassis research finds 87% of 10 UK consumers will use a promotional offer when doing their Christmas grocery shopping this year.

Valassis: shoppers hungry for Xmas promos

Almost nine in 10 UK consumers will take advantage of a promotional offer when doing their Christmas grocery shopping this year, according to new research. A survey...

E-cigarette brand VIP has given away 10,000 vaping starter kits within 24 hours, after launching a new UK-wide marketing promotion, The Great VIP Giveaway.

VIP gives away 10,000 e-cigs

E-cigarette brand VIP has given away 10,000 vaping starter kits within 24 hours, after a new UK-wide marketing promotion, The Great VIP Giveaway, kicked off with a TV ad...

Arla Foods UK is calling on UK consumers to buy its dairy products and support its farmers with its ‘White Wednesdays’ campaign.

Arla ‘White Wednesdays’

Arla Foods UK, the UK’s largest farmer-owned dairy company, is calling on consumers nationwide to buy its dairy products and support its farmers. It has introduced a...

Budweiser has expanded its ‘Get Home Safe’ campaign for Christmas with a presence at nine UK universities as part of its responsible drinking commitments.

Budweiser ‘Get Home Safe’ campaign

Budweiser has expanded its ‘Get Home Safe’ campaign for Christmas with a presence at nine UK university cities and campuses as part of its ongoing responsible...

UK tea brand Tetley has introduced an attention-grabbing holographic version of brand character Gaffer, who is appearing in selected Cash & Carry and wholesalers.

Tetley unveils animated sales assistant

UK tea brand Tetley has introduced an attention-grabbing holographic version of brand character Gaffer, who is appearing in selected Cash & Carry and wholesalers....

Duracell and Lucasfilm are running a Star Wars: The Force Awakens, featuring limited edition Blippar-enabled packs to access additional Star Wars content.

Duracell Star Wars Blippar packs

Duracell and Lucasfilm have announced a new partnership and creative campaign ahead of the highly anticipated release of Star Wars: The Force Awakens, featuring limited...

Coca-Cola US has launched a Christmas “Share a Coke” campaign; consumers can order bottle with seasonal names and messages like “Santa,” “Someone Nice,” “Someone Naughty,” “Under the Mistletoe,” “Elves” and “Secret Santa.”

Coca-Cola US runs ‘Share with Santa’

Coca-Cola in the US has launched a new Christmas-themed “Share a Coke” label campaign, giving consumers the chance to order bottle with seasonal names and messages....

Global loyalty solutions group Snipp Interactive has appointed Mark Spicer as Director Loyalty Solutions. Based in London, Spicer will report to Adam Doran, Managing Director for Snipp Interactive UK.

Snipp recruits loyalty expert Spicer

Global loyalty solutions group Snipp Interactive has appointed Mark Spicer as Director, Loyalty Solutions. Based in London, Spicer will report to Adam Doran, Managing...

Premium hand-cooked crisp brand Tyrrells is launching its first ever integrated campaign to raise awareness and drive further brand growth within the UK.

Tyrrells first ever integrated campaign

For the first time in its 13 year history, premium hand-cooked crisp brand Tyrrells is launching a brand new integrated campaign to raise awareness and drive further...