Tag: news, shopper, shopper marketing
CMA Report Finds Loyalty Schemes Offer Genuine Savings, but Shopping Around Remains Key
The Competition and Markets Authority (CMA) has released findings that confirm loyalty-priced promotions at major supermarkets offer genuine savings to shoppers,...
2024 Black Friday and Cyber Monday Consumer Shopping Trends Revealed in Checkout.com’s Latest Research
Bargain-hunting Brits are planning to expand beyond clothing, beauty and electronics for Black Friday Cyber Monday purchases, with new categories such as air travel and...
Roald Dahl’s the BFG is the Star of Sainsbury’s New Heartwarming Christmas Advert
UK supermarket Sainsbury’s has debuted their exciting new Christmas advertisement today, featuring Roald Dahl’s universally beloved character the BFG.
Is the High-Protein Snack Category Ready for a Cosmic Shift?
Meateors has landed with a playful brand identity and a powerful digital strategy aimed at revolutionising the meat snacking category.
tpf Drops Prize Lockers Packed with Rewards Across John Lewis Stores
Get ready for a summer of surprises as tpf deposits prize lockers across the UK.
TA-DAA! Activation Spices Up Shopper Journey with Tilda
Activation partners with Tilda for a flavourful campaign.
Wilkinson Sword and Morrisons Partner For Cutting-Edge Promotion
Following the success of last year’s “No More Hairy Moments” campaign with Wilkinson Sword, Activation is thrilled to announce their latest collaboration. This...
New Pipers Crisps Campaign by Cat Among The Pigeons
Cat Among The Pigeons work with Pipers Crisps to launch new marketing campaign, exclusive to wholesale and the on-trade, rewarding stockists with the chance to instantly...
Best in Class Global Shopper Tool Kits
By Carrie Chappell, Associate Director Haygarth. “Thank you for delivering us the most comprehensive shopper tool kit the business has ever produced. I have no doubt...
Swizzels launches fantastic ‘Find the Golden Love Hearts’ on-pack promotion
Swizzels have launched fantastic ‘Find the Golden Love Hearts’ on-pack promotion featuring across millions of Swizzels variety bags. Five golden Love Hearts rolls...
