Tag: Blackjack, event, event marketing, exclusive events, experiential, industry news, Institute of Promotional Marketing, IPM, IPM 30 Under 30, people moves, retail, travel, travel industry, travel retail
New appointments at Blackjack Promotions
Blackjack Promotions, one of Europe’s leading airport staffing, travel retail and experiential marketing agencies, has promoted two members of its team to senior...
Unilever backs ‘Snatch’ promotional mobile app
Snatch, a brand new Augmented Reality gaming app which allows consumers to win coupons and prizes, has won backing from Unilever Ventures, the investment arm of FMCG...
Just Eat and PizzaExpress celebrate National Pizza Day
Just Eat, the online food delivery marketplace, has celebrated PizzaExpress joining the Just Eat platform with a “Pizza Wall” activation on National Pizza Day in...
BMWi partners Selfridges for sustainability drive
Shoppers at iconic London department store Selfridges are being offered free chauffeured drives to and from either the Selfridges’ flagship store on Oxford Street or...
Chinatown London Chinese New Year promo and app
Real estate investment trust Shaftesbury has launched a Chinese New Year marketing campaign with a special Red Packet mobile app containing surprise discounts, exclusive...
5 loyalty trends for 2017
We’ve heard it all before – but, as we enter one of the most uncertain economic periods in recent history, rewarding customers for loyalty really is now more...
Iceland frozen fish Facebook competition
UK frozen food store Iceland is launching an interactive Facebook Live campaign devised by independent media agency the7stars and social distribution company Jungle...
Ambrosia promo celebrates 100 years
Dessert brand Ambrosia, is celebrating its 100th anniversary with a year-long on-pack promotion and new packaging launching this month. Giving away over 1000 prizes...
Cadbury Creme Egg ‘Hunting Season’ campaign
Mondelez is backing its latest Cadbury Creme Egg TV ad, the brand’s first new creative campaign in four years, with an on-pack promotion offering one consumer a day...
Zeek ‘gift cards for cash’ pop-up
Zeek, a website and app that lets consumers buy and sell unwanted gift cards, is launching a one-day pop-up shop offering consumers the chance to swap their unwanted...
