Tag: brand activation, campaign, experiential, Jagermeister, promotional marketing
Jägermeister floating bar “the dark spirit” setting sail this Halloween
Oct 07, 2019
Jägermeister UK partners with Ladies & Gents bars for a phantom boat experience named “The Dark Spirit”, set to sail the canals of London this Halloween....
Innocent launches definitely Blue Café
Oct 04, 2019
innocent has today opened a Definitely Blue Café in Covent Garden to settle the debate once and for all, that the Innocent’s Bolt from Blue drink, is in fact...
TripAdvisor launches competition to win a sleepover inside the Crystal Maze Live Experience
Oct 03, 2019
TripAdvisor has launched a competition to win a luxurious stay in the Aztec zone of the legendary Crystal Maze LIVE Experience. TripAdvisor, the renowned Crystal Maze...
Ariana Grande invites fans to “THANK U, NEXT” immersive event
Oct 02, 2019
When it was released last year, Ariana Grande’s self-empowerment pop anthem ‘thank u, next’ and its associated music video broke records and became a cultural...
5 customer experience principles to max out your next promotion
Oct 02, 2019
Jason Waghorn, Director at VCG PromoRisk, shares how applying the principles of customer experience design can give promotions an effectiveness boost. A sales promotion...
N2O provides pawsome experience for Hill’s pet food
Oct 01, 2019
Award-winning experiential marketing agency N2O has activated Hill’s at Crufts, Dogfest and county shows across the UK as part of a campaign to reach cat and dog...
Vodafone launches augmented reality instant win promotion
Sep 27, 2019
This week Vodafone launched a time-limited new instant win promotion where customers could win the brand new iPhone 11 through an augmented reality game in various...
Jack Daniels resurrects the two original saloons of Jack Daniel at London cocktail week
Sep 25, 2019
In the early 1900s, when Tennessee was a wet state, Jack Daniel was inspired by the bars he saw in Nashville – ranging from questionable joints to fine establishments...
The IPM announces new Regulatory Affairs Manager, Mani Roberts
Sep 25, 2019
The IPM is delighted to announce Mani Roberts as it’s new Regulatory Affairs Manager. Mani grew up in West London and studied at the University of Westminster. After...
Spontex Sponge launches national on-pack promotion
Sep 25, 2019
Leading digitally-centred brand, shopper and promotional marketing agency, Activation, have launched ‘Scrub & Win’, a national on-pack promotion for Spontex...