Tag: agency, Agency Referrals, brand activation, Brands, industry, promotional marketing, service agency, services
The IPM and Ingenuity gear up for a busy pitch season with ‘IPM Agency Referrals: Powered by Ingenuity’ service
The IPM, the UK’s trade body for promotional marketing and brand activation, and new business consultancy Ingenuity are ready for a busy post-summer pitch season with...
N2O celebrates 20th anniversary with seven commemorative haiku
Award-winning experiential marketing agency N2O is celebrating its 20th anniversary this month. Never passing up the opportunity to be creative, N2O has produced a...
Birds Eye raises awareness of sustainable fishing with ‘Follow the Fish’ on-pack promotion
Birds Eye is encouraging families to explore how their fish is sustainably sourced, as part of a new campaign and an on-pack promotion across its Fish Fingers and Coated...
Purdey’s punches through with positivity
Red Consultancy has created a Positivity Check-Up tool to help Brits curate their social media experience into a more positive one on behalf of natural energy drink...
Nestlé brings ‘MORE’ to the party with new KitKat and Yorkie bars
Two exciting new Nestlé chocolate bars are coming to the UK and Ireland with the promise of ‘MORE’ for KitKat and Yorkie fans. The new bars come with more fruit,...
The importance of emotional connection in brand activation
Michelle Bancroft, Account Director at ATOM Marketing part of Fluid Group, shares how brands can integrate into their consumers lives by tapping into their attitudinal...
Hendrick’s Gin announce ‘ATM (Automated Transport to the Marvellous)’ experience
Hendrick’s Gin and creative agency, Space, announces the launch of their second portal in their curious experiential campaign to bring the super-premium gin’s...
Kallø satisfies food cravings with the ‘KRC’ takeaway pop-up
Kallø, the leading organic rice cake brand owned by Wessanen UK, is set to launch an unusual fast food experience that will serve a variety of takeaway favourites but...
Passengers enchanted by craft gin tasting experience at London airport
Handmade, small-batch Mermaid Gin, produced by the Isle of Wight Distillery, has been proving highly popular among passengers at Gatwick Airport thanks to the presence...
IPM announces much anticipated COGS Awards 2019 shortlist… and event tickets go on sale
After a comprehensive four-week judging process – both online and panel-based – this morning the IPM were delighted to announce the 21 brilliant companies...
