Tag: B2B, partnership marketing, promotional marketing, rewards
Mongoose Promotions Becomes SPARK
Feb 17, 2022
Mission Group’s promotions and partnerships agency, Mongoose Promotions, today announced that they will rebrand to become SPARK Marketing Services Limited (SPARK)....
IPM Launch 51st edition of The Awards
Oct 04, 2021
Entries are now open for the 51st edition of IPM Awards. Searching to find and celebrate the incredible work this industry has produced over the last 18 months....
ZEAL helps BUXTON multi-pack sales “Rise Up”
Jun 04, 2021
The UK’s most effective brand activation agency, ZEAL Creative, is working with BUXTON natural mineral water to drive multi-pack purchase and reward shoppers with...
A Nation Of Promotion Lovers; Two Thirds Of Brits Take Part In Promotions
May 13, 2021
In the face of great change in Brits’ lifestyles, new research from YouGov and partnerships and rewards agency Mando-Connect shows Britons’ affinity for promotions....
Exclusive Launch Of New Promotions Research
Apr 29, 2021
Following on from last months news, we are really excited to announce the exclusive launch of new promotions research from IPM member’s Mando-Connect and YouGov. We...
Cinema Returns On May 17th – Is It Still A Powerful Promotional Tool?
Apr 28, 2021
The invention of television, war, video, DVD’s and streaming services have all been declared to be the “death of cinema”, but it survived and thrived…will...
What The British Want From Promotions
Apr 15, 2021
Mando-Connect are excited to announce that they will soon be launching a new white paper “What the British want from Promotions”, developed with YouGov. Exploring...
Leeds agency drives sales for Wagon Wheels
Mar 04, 2021
Promotional marketing agency Cat Among The Pigeons has developed a major on-pack promotion for Wagon Wheels featuring BBC Top Gear and the famous racing driver Stig!...
IPM WEBINAR EXCLUSIVE WITH STUDIO BLACK TOMATO: ‘HOW TO SELL WITH SENSITIVITY’
Jul 02, 2020
As lock down begins to ease, so are agencies and brands beginning to become more comfortable with the idea that a sense of business normality is returning, but it is not...
Boost Drinks launches ‘Flavour Studio’ in Northern Ireland
Mar 23, 2020
Boost Drinks has launched a new ‘Flavour Studio’ campaign to promote their full energy range in Northern Ireland. Developed by Belfast-based promotional...