Tag: Agencies, Brands, IPM, news, partnerships
Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend
Feb 03, 2021
Cadbury has launched a new campaign to support the return of its Find a Legend, Win a Legend promotion. The push was developed in partnership with creative agency ELVIS....
WPP and TikTok announce first-of-its-kind global agency partnership
Feb 02, 2021
WPP and TikTok, a leading destination for short-form mobile video, today announced an innovative global partnership to enable WPP agencies and clients to tap into the...
Häagen-Dazs sticks it to January Blues with free giveaway of Wonder Woman 1984 Ice Cream on Deliveroo
Jan 20, 2021
Get set to turn January Blues into moments of wonder! Luxury ice cream brand Häagen-Dazs is looking to spread little moments of joy this week with a giveaway of...
Walkers harnesses power of sausage rolls to raise money for the Trussell Trust, with ‘social-first’ Christmas ad, starring LadBaby and a raft of celebs
Nov 09, 2020
LONDON, 6th November 2020 – Walkers, the PepsiCo-owned crisp brand, is launching a ‘social-first’ Christmas ad, starring LadBaby, in support of its limited-edition...
SUBWAY AWARD CONSUMER PR ACCOUNT TO TAYLOR HERRING
Nov 03, 2020
October 2020, LONDON: Following a five-way competitive pitch, creative PR agency Taylor Herring have been appointed as Subway’s consumer PR agency. The agency will...
Aunt Bessie’s heroes the Sunday roast in first campaign by ELVIS
Oct 29, 2020
LONDON, 26th October 2020 – Aunt Bessie’s is launching a new campaign celebrating the unique way that different people prepare a Sunday roast. The push was developed...
PMS Community to forge partnership with CIPS
Oct 02, 2020
The PMS Community is pleased to announce that they are embarking on a partnership with The Chartered Institute of Procurement & Supply. Highlighted through recent...
Cadbury taps into ‘pass it on’ social video trend as it partners with nation’s favourite football clubs for return of Match & Win
Oct 02, 2020
Cadbury has launched a new campaign to support the return of its Match & Win promotion, featuring players from some of the nation’s favourite football clubs. The...
ASDA PILOTS NEW SAMPLING STRATEGY THROUGH EXPERTS RELISH AGENCY
Oct 01, 2020
Supermarket giant ASDA is working with the leading UK sampling agency, Relish Agency, to trial a brand sampling initiative targeting online customers. The decision was...
WEETABIX BRINGS BREAKFAST TO YOUR DOOR WITH DELIVEROO PARTNERSHIP
Aug 13, 2020
Weetabix, the UK’s number one breakfast cereal brand[1], is partnering with Deliveroo to bring tasty ‘Any-Which-Way-A-Bix’ creations direct to consumers for the...