Tag: alcohol, Bacardi, Bacardi Brown Forman Brands, BBFB, cocktails, event marketing, experiential, festivals, LCW, London Cocktail Week, on-trade, partnership, partnerships, sampling, shopper marketing, trade marketing
BBFB links with London Cocktail Week
Sep 27, 2016
Bacardi Brown-Forman Brands (BBFB) will be running a series of activities to mark this year’s London Cocktail Week, running from 3rd to 9th October 2016, with...
‘It’s Lunchtime’ adds #lunchercise push
Sep 27, 2016
The ‘It’s Lunchtime’ multi-brand experiential and promotional campaign kicked off for its third run at the end of September, this time with a social media campaign...
IMS Agency adds partnerships division
Sep 20, 2016
Award winning prize and promotions specialist The IMS Agency is extending its service offering with the creation of a new division, IMS Partnerships, and the appointment...
Manchester Trinidad & Tobago push
Sep 19, 2016
The Trinidad and Tobago Tourist Board (UK) is running an experiential campaign on Saturday 1st and Sunday 2nd October 2016 at Manchester’s Trafford Centre, to promote...
Carabao launches through-the-line push
Sep 13, 2016
Carabao Energy Drink has launched a new multi-million pound integrated marketing campaign entitled ‘Free Your Inner Carabao’, featuring press, digital, outdoor,...
Copa90 launches refugee football cup
Sep 09, 2016
Copa90, the global football fans’ network, has united with charity and media partners to launch The Liberté Cup, a football tournament for refugees in the...
Danger Mouse joins Sports Xtra
Sep 08, 2016
Sports Xtra, the children’s physical activity provider, has become the latest brand partner to support leading children’s entertainment property Danger Mouse for...
Walkers TV ad, pop-up sandwich shop
Aug 31, 2016
Walkers, the number one savoury snacking brand in the UK, is adding excitement to its latest sandwich-inspired flavours campaign with a new TV advert and pop-up crisp...
MySingleFriend partners David Brent
Aug 26, 2016
MySingleFriend, the dating site set up by TV property guru Sarah Beeny, has linked with Ricky Gervais’ new film, David Brent, Life on the Road, for a competition...