Tag: amusement parks, Cadbury, chocolate, confectionery, digital, digital Out of Home, free, free entry, free tickets, industry news, leisure, Merlin, Mondelez, on-pack, on-pack promotion, on-pack promotions, Out of Home, partnership, partnership marketing, partnerships, retail, shopper, shopper marketing, snack, snack food, snacks, theme park, visitor attractions
Cadbury and Merlin reunite for on-pack free ticket promotion
Apr 30, 2018
Cadbury and Merlin Entertainments’ partnership, offering consumers free tickets for memorable days out during summer, is set to continue for a third year running....
Cadbury gives consumers chance to play football with Premier League stars
Apr 27, 2018
Cadbury is launching a new promotion, as part of its successful partnership with the Premier League, which offers consumers the chance to compete in a 5-a-side football...
Lambrini launches limited-edition spring bottle in collaboration with Fake Bake
Apr 26, 2018
Lambrini, the best-selling perry brand, has teamed up with self-tan specialist, Fake Bake, for a Spring on-pack promotion offering the chance to win Fake Bake products ,...
Golden Wonder aims for bigger slice of the snacks market with Pizza Hut promotion
Apr 17, 2018
Leading savoury snack brand Golden Wonder is rewarding customers through a major on-pack promotion in partnership with Pizza Hut Restaurants. During the campaign,...
Quorn extends links with Lawn Tennis Association for another five years
Apr 12, 2018
Quorn, the UK’s best-selling meat free brand, has renewed its successful partnership with the Lawn Tennis Association (LTA) for a further five years. The partnership...
Mondelez and National Trust launch 2018 Cadbury Easter Egg Hunt
Mar 29, 2018
Mondelez is again partnering The National Trust and The National Trust of Scotland for a series of Cadbury Easter Egg Hunts at iconic Trust properties. This will be the...
BMW chooses experiential for adventurous X2 launch
Mar 28, 2018
Global brand experience agency TRO has been appointed to deliver the UK national consumer launch of the new BMW X2, the automotive manufacturer’s Sports Activity...
Carlsberg launches Live Nation ticket competition
Mar 27, 2018
Carlsberg UK will be giving away a prize bundle including Live Nation and O2 Academy tickets to one lucky winner each week for 12 weeks, as part of its partnership with...
Oreo runs biscuit dispensing bus stop to push Cookie Quest game
Mar 27, 2018
Oreo, the world’s biggest-selling biscuit brand, has launched an innovative Out-Of-Home (OOH) campaign across London to drive purchase and participation in its 2018...
Reebok, Sports Direct run Ultimate Fighting Championship “Reebok Knockout” experience
Mar 22, 2018
Reebok partnered with Sports Direct for an in-store activation to promote the global athletic footwear and apparel company’s association with the Ultimate Fighting...