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Relish launches with a treasure hunt around the historic city of Bath

Last Friday saw the official launch of new IPM Member, Relish Agency. The brand partnership agency, part of the Kin + Carta Connective, invited a collection of their...

Dine, in partnership with Three, to give operators access to 2 million diners per month

A landmark partnership between Dine and, telecoms giant, Three UK is set to drive footfall for operators. Dine, the UK’s fastest-growing marketing platform for...

Wasserman partners with ATP to stage world’s largest indoor tennis tournament

Global partnerships and activation agency Wasserman will work with the ATP to transform The O2 in London into the biggest indoor tennis tournament in the world for...

Kylie Minogue announced as headline act at Nocturne Live 2019

Electric Live, event production and partnership specialist, has announced that Kylie Minogue will be the headline act for the closing show of Nocturne Live, a summer...

Kellogg’s UK partners with TerraCycle to allow people to recycle Pringles’ cans

Kellogg’s in the UK has launched a raft of measures to help make its packaging greener including a new sustainable packaging commitment and the introduction of...

Coca-Cola European Partners is launching a limited edition Coca-Cola zero sugar Cinnamon flavour for Christmas, and an on-pack prize draw across its entire Coca-Cola portfolio offering tickets to Capital Radio’s annual Jingle Bell Ball music event as prizes.

Coca-Cola backs cinnamon Christmas variant with Capital Jingle Bell Ball prize draw

Coca-Cola European Partners is launching a limited edition Coca-Cola zero sugar Cinnamon flavour for Christmas, and an on-pack prize draw across its entire Coca-Cola...

Cadbury has created a limited edition Cadbury Dairy Milk Remembrance Bar and is donating 30p per bar sold to the Royal British Legion in memory of WW1.

Cadbury partners Royal British Legion for WW1 Dairy Milk Remembrance Bar

Cadbury is marking the centenary of the end of the First World War, which takes place on November 11th 2018, by releasing a limited edition Cadbury Dairy Milk...

To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with the help of ‘food alchemists’ Bompas & Parr, at Kachette in Shoreditch from 11th to 13th October.

Tesco Finest celebrates 20th birthday with Bompas & Parr edible exhibition

To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with...

TLC Marketing has named Emma Lloyd (nee Critchley) as its first board level marketer, with the brief of strengthening its new business and communication offerings.

TLC Marketing appoints Emma Lloyd to UK board to boost comms strategy

TLC Marketing has named Emma Lloyd (nee Critchley) as its first board level marketer, with the brief of strengthening its new business and communication offerings. Emma,...

tbk Group has brought together the UK’s number one dry shampoo brand, Batiste, and the UK’s no. 1 premium cosmetics boutique, Benefit, to launch Batiste’s new premium range of dry shampoos.

Batiste shampoo and Benefit Cosmetics partner for premium brand launch

tbk Group has brought together the UK’s number one dry shampoo brand, Batiste, and the UK’s no. 1 premium cosmetics boutique, Benefit, for a partnership campaign to...