Tag: cinema, digital, drinks, experiential, marketing to children, marketing to students, marketing to teenagers, media partnerships, Nichols, online, partnership, partnership marketing, partnerships, shopper, shopper marketing, Snapchat, social, social media, soft drinks, television, TV advertising, video on demand, Vimto, VOD
Vimto repositions brand with ‘I See Vimto In You’ anti-ad campaign
Soft drinks company Nichols plc. has launched a new ‘anti-advertising campaign’ for its Vimto brand, with a budget of £3m covering TV, social media (including a...
