Tag: market research, news, opinion, youth
Why the youth market is important to your brand?
Ben Bestford, Director at BAM Agency Ltd, shares why youth marketing is important, and how brands can appeal to younger consumers. Broadly defined as “any marketing...
23red and City to Sea use Ocean screens to offer water on tap on National Refill Day
Yesterday, 23red and City to Sea used the creative power of Ocean’s connected outdoor screens to encourage people to use refill stations and reusable water bottles,...
Clarity launches ‘Summer Stories’ campaign for Prezzo
Marketing and communications agency Clarity today launches Prezzo’s summer set menu campaign, ‘Summer Stories’. The Italian chain is working in partnership...
Nature Valley launches ‘The Court Is Yours’ campaign
Nature Valley™ has launched its latest iteration of “The Court is Yours” campaign, developed by creative agency Space, to encourage greater participation and...
i heart WINES: Keeping it simple on TV
i heart WINES is on a mission to demystify wine, it boasts a loyal and engaged fan base but, with brand awareness low, i heart WINES needed to go big to take its message...
New Google voice action launches to help out first-time dads
Creative tech agency, Rehab, has launched Dad Skills, the new Google voice action providing help for new dads when they need it most. The action offers novices a...
Consumer PR agency PrettyGreen promotes Lucy Mart to Communications Director in a strategic move for the business
PrettyGreen, the independent, award-winning consumer PR agency has announced the promotion of Lucy Mart to Communications Director. The promotion is part of a strategic...
Zinklar releases CSR report ahead of their appearance at IPM CONNECT 2019
Zinklar has released a new Corporate Social Responsibility research report ahead of their appearance at IPM CONNECT 2019, on 19th June. According to the report, if you...
Trust and transparency in the Prize Promotion industry
Tom Stagg, Sales Manager at Worldwide Special Risks – headline sponsor of IPM CONNECT 2019, shares the importance of ‘trust and transparency’ in the...
Experience12 expands account management team with three new hires
Pop-culture marketing agency Experience12 today announces the appointment of three new hires to bolster the account management team. The new hires come at a time of...
