Tag: news, research, shopper
Are woke millennials ignoring the environmental impact of online shopping?
As high street retail continues to deplete and more people shop online, increasing to 19% of all retail sales in December 2019*, a new report by retail marketing experts...
Valentine’s Day Retail Sales growth expected to slow to 0.2 percent, with the market worth £855m
New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 37 percent of UK shoppers are...
ZEAL Creative launch Kitkat ‘Make a Break’ promotion for a second year running
For a second year running, Nestlé has partnered with Virgin Holiday for the KitKat ‘Make a Break For It’ on-pack promotion, delivered by award-winning...
Tastecard launches the mirrored ‘Two4one’ restaurant for Valentine’s Day
tastecard launches its first self-love Valentine’s pop-up restaurant. The ‘Two4One’ restaurant, on Great Eastern St, London, will feature mirrors placed on each...
Twitter campaign brings dating stories to life
Twitter is celebrating its conversations that challenge Valentine’s day customs with an integrated campaign, including out-of-home, video, and experiential. The...
Blackjack Promotions and beauty brand SUQQU couple up for personalised Valentine’s gifting
Selfridges London Beauty Hall will host a special Blackjack-staffed gift-wrapping service to customers purchasing SUQQU lipsticks for Valentine’s Day. This service...
Mulberry launches ‘Made to Last’ activation to promote sustainable future for LFW
This London Fashion Week, Mulberry launches the ‘Made to Last’ activation inspired by the brand’s responsibility commitments to past, present and future,...
Bumble partners with creator of Chicken Shop Date for Valentine’s Day
This February, Bumble is hosting their Chez Moi Valentine’s Day dinner party at the women-founded restaurant Wild By Tart in London on Thursday 13th February. The...
Haygarth launches ‘Häagen Yaasz’ social campaign
After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...
Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!
We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...
