Tag: content marketing, experiential, news, promotional marketing, Twitter
Twitter campaign brings dating stories to life
Twitter is celebrating its conversations that challenge Valentine’s day customs with an integrated campaign, including out-of-home, video, and experiential. The...
Blackjack Promotions and beauty brand SUQQU couple up for personalised Valentine’s gifting
Selfridges London Beauty Hall will host a special Blackjack-staffed gift-wrapping service to customers purchasing SUQQU lipsticks for Valentine’s Day. This service...
Mulberry launches ‘Made to Last’ activation to promote sustainable future for LFW
This London Fashion Week, Mulberry launches the ‘Made to Last’ activation inspired by the brand’s responsibility commitments to past, present and future,...
Bumble partners with creator of Chicken Shop Date for Valentine’s Day
This February, Bumble is hosting their Chez Moi Valentine’s Day dinner party at the women-founded restaurant Wild By Tart in London on Thursday 13th February. The...
Haygarth launches ‘Häagen Yaasz’ social campaign
After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...
Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!
We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...
John Cooper Clarke inspires the nation to write love limericks this Valentine Day
This Valentine’s Day, the Kraken Black Spiced Rum has partnered with John Cooper Clarke to launch the ‘most beastly’ poetry competition. To kick-start...
Klarna and Olivia Rubin team up to announce collaboration for LFW
Leading payments provider Klarna is excited to announce its London Fashion Week collaboration with British designer Olivia Rubin. Known for her joyful designs in...
Nestlé announce new Aero Caramel
Nestlé has announced a new twist on their bubbly chocolate, with the introduction of Aero Caramel. Available as a 100g sharing bar, the caramel-flavoured milk...
Travel retail must embrace new ways of engaging with customers
Fiona Rayner, Head of Experiential and International Operations at Blackjack Promotions, questions the relevance of Travel Retail in the 21st century and how it can...
