Tag: apps, Chinese New Year, competition, competitions, destinations, ethnic food, leisure, mobile, partnership marketing, prize draw, prize draws, prize promotion, property, retail, Shaftesbury, shopper, shopper marketing, social media
Chinatown London Chinese New Year promo and app
Real estate investment trust Shaftesbury has launched a Chinese New Year marketing campaign with a special Red Packet mobile app containing surprise discounts, exclusive...
Change4Life barcode scanning app targets pre-school sugar
The latest Change4Life campaign, backed up a by a free app which scans product barcodes and compares ingredients, aims to educate families about the significant amount...
Kodak opens pop-up shop to launch Ektra Smartphone
Kodak has opened a pop-up shop in London’s Soho called The Kodakery, as part of the launch of the Kodak Ektra Smartphone, the brand’s new photography-first...
Valassis: coupons grow in popularity as store loyalty falls
Supermarket loyalty is decreasing, according to the latest research from Valassis: only 12% of shoppers claim loyalty to just one supermarket brand, with most (70%)...
Budweiser partners Uber for responsible drinking drive
In its biggest ever UK responsible drinking campaign, Budweiser has launched a partnership with Uber to offer free rides to all its new users throughout December –...
Samsung Gear S3 World Choir at Piccadilly Circus
Samsung is launching the ‘Gear S3 World Choir’ event, which sees 24 choirs from 24 different countries performing every day from December 1st through December 24th...
Marie Curie turns Piccadilly Circus yellow
This weekend saw the clocks go back in the UK as British Summertime ended: and cancer charity Marie Curie took the opportunity to take over London’s iconic Piccadilly...
New Look new promotion
Leading fast-fashion retail brand New Look has launched its new Autumn/Winter 2016 promotional campaign online and across more than 600 retail stores in the UK and...
Protect your supermarket listing
Digital promotions and couponing can help FMCG brands build or maintain their share of supermarket shelf space, says Stuart Sankey of Quotient The UK retail environment,...
FMCG: How to Make Mobile Contribute to Brand and Sales Goals
Jan 10, 2017
Stuart Sankey of Quotient Europe explores strategies to drive consumer engagement via mobile advertising and promotions With the recent news from eMarketer[1] that...