Tag: , , , , , , , , , , , , ,

Meat-free brand Quorn is putting £10m behind a brand re-launch to boost engagement with shoppers and inspire consumers with recipes and meal ideas to raise awareness and drive sales. The marketing push, which starts in March, will include new packaging, new products, national TV advertising, social media, a new website and digital video content, in-store activity and sponsorship of the Lawn Tennis Association Family Cup. The new website will go live in the UK from March 1st 2017.

Quorn major brand re-launch, new shopper agency

  Meat-free brand Quorn is putting £10m behind a brand re-launch to boost engagement with shoppers and inspire consumers with recipes and meal ideas to raise...