Tag: campaign of the week, competition, drinks, gaming, larazade, Lucozade, on-pack promotion, partnership marketing, prize promotion, shopper, shopper marketing, tomb raider
Lucozade becomes Larazade in new Shadow of the Tomb Raider partnership
Aug 02, 2018
Lucozade Energy is temporarily changing its name to Larazade in celebration of Lara Croft, the iconic fictional character and the main protagonist of the video game...
Lucozade Ribena Suntory runs £60,000 cash retailer competition
Jul 09, 2018
Lucozade Ribena Suntory (LRS) is giving away £5,000 cash to 12 retailers, for a total of £60,000, from now until the end of September as part of a new competition...
Lucozade and TBK Group sparkle at IPM Awards 2018 Gala Dinner
Jun 15, 2018
Lucozade and TBK Group collected the trophies for Brand Owner of the Year, Agency of the Year and the coveted Grand Prix Award at The IPM Awards 2018 last night, the...
Lucozade Zero x Love Island partnership
Jun 07, 2018
Lucozade Ribena Suntory’s TED – Technology, Entertainment and Design – team has delivered its first in-house TV creative; a Lucozade Zero and Love Island tie-up,...
Lucozade Energy to sample 7 million consumers
May 29, 2018
Lucozade Energy is delivering its biggest ever sampling activity across the UK this year as part of its wide-reaching Energy Beats Everything campaign. The brand’s...
Lucozade Sport ‘Move More, Win More’ competition drives consumer activity
Apr 27, 2018
Lucozade Sport, the UK’s best-selling sports drink, has unveiled limited-edition packs featuring a new version of its ‘Move More, Win More’ on-pack competition,...
Lucozade Sport Fitwater links with Anthony Joshua for £3.5m marketing campaign
Mar 15, 2018
Lucozade Sport Fitwater, the latest addition to the Lucozade sports drink family, has launched a new campaign featuring unified heavyweight boxing champion and Lucozade...
Lucozade and TfL create contactless payment bottles to support ‘Find Your Flow’ campaign
May 30, 2017
Team GB gymnast Nile Wilson, Britain’s Got Talent finalists Twist and Pulse and ballet star Alessia Lugoboni have teamed up with Lucozade Ribena Suntory and...