Tag: Advertising Standards Authority, ASA, CAP, Committee of Advertising Practice, Institute of Promotional Marketing, IPM, IPM LAS, IPM Legal Advisory Service, self-regulation, self-regulatory system
Do Promotional Marketers need to be worrying about Gender Stereotypes?
The ASA has committed itself to being tougher on negative gender stereotyping in all marketing communications. Laura Kelly of the IPM’s Legal Advisory Service explores...
Why HFSS marketing needs to change
Laura Kelly, Legal & Regulatory Advisor at the IPM, explains why changes to the CAP Code, the rules governing advertising and marketing in the UK, had to happen and...
Guidance on Pricing Practices
Feb 09, 2017
Laura Kelly of the IPM’s Legal Advisory Service highlights some changes to the rules on putting prices in marketing communications The Chartered Trading Standards...