Tag: incentive & motivation, opinion, research
Incentives Second Only To Price In Attracting Value-seeking Consumers In The Cost-of-living Crisis
Brands who offer customer incentives can cut cost of acquisition and retention in the year ahead UK consumers say that incentives will be key to securing their loyalty...
The Season of Scrooge?
Almost half of employees don’t expect to receive a Christmas gift from their employer, according to research from Blackhawk Network 88% of employees would like to...
Why the road less travelled is best for your next travel incentive
Travel can help engage consumers by putting unusual and unexpected incentives at the heart of marketing campaigns, says Amy Nield, Head of Prize at Sodexo The world’s...
TLC Marketing appoints Emma Lloyd to UK board to boost comms strategy
TLC Marketing has named Emma Lloyd (nee Critchley) as its first board level marketer, with the brief of strengthening its new business and communication offerings. Emma,...
Five effective ways to motivate your staff
Alex Agertoft, Sales & Marketing Executive at Black Tomato Agency details five ways to ensure great team performance. It’s a challenge that faces every...
Valassis launches Cashback & Rewards promotion mechanic for brands
Valassis, the UK’s largest coupon and voucher services provider, has launched Cashback & Rewards, a new multi-channel promotional solution that facilitates direct...
Thorntons launches ‘Pass The Love On’ Mother’s Day promo for retailers
To celebrate Mother’s Day on Sunday 11th March 2018, Thorntons has been giving retailers the chance to ‘Pass the Love on’ with its latest competition, offering...
Ovation Incentives and GC Incentives announce strategic partnership
Ovation Incentives, the London-based technology-focused performance improvement agency, has signed a strategic marketing alliance with GC Incentive, a leading US...
Promotions as important as quality for UK consumers buying white goods, research says
When it comes to buying home and kitchen appliances, British consumers admit that the right reward is just as important to them as quality of product, according to new...
Inflexion Enterprise Fund completes buyout of Virgin Experience Days
Inflexion Private Equity has announced that funds managed by Inflexion have completed the buyout of Virgin Experience Days, the UK’s leading experiences business....
