Tag: breakfast, celebrity endorsement, cereals, competition, competitions, digital, food, holiday prize, on-pack, on-pack promotion, PepsiCo, prize draw, prize draws, prize promotion, prize promotions, Quaker Oats, shopper, shopper marketing, television
BoConcept, VisitDenmark prize promo
Nov 02, 2016
Danish furniture retailer BoConcept has teamed up with VisitDenmark to offer UK consumers the chance to win a five day holiday for two to Denmark, staying in the...
Strongbow haunting Halloween competition
Oct 24, 2016
Strongbow, the UK’s leading cider brand from Heineken, is giving drinkers a fright with its on-trade consumer activation ‘The Haunted’ this Halloween. Worth more...
Hovis toasts Trolls movie with promo
Oct 14, 2016
Hovis has linked up with Trolls, the latest film from DreamWorks Animation, for an on-pack promotion offering the chance to win a family holiday to Los Angeles, where...
Manchester Trinidad & Tobago push
Sep 19, 2016
The Trinidad and Tobago Tourist Board (UK) is running an experiential campaign on Saturday 1st and Sunday 2nd October 2016 at Manchester’s Trafford Centre, to promote...
New campaign targets prize scams
Sep 16, 2016
Slam Prize Scams, a new consumer-facing campaign designed to highlight fraudulent competitions and prize draws, takes place over the week from 19th to 25th September...
Cadbury ‘Wini Eggs’ for ParalympicsGB
May 31, 2016
Mondelez is partnering ParalympicsGB with an instant-win promotion on its Cadbury Mini Eggs offering 10 five night family trips to Rio. Consumers who buy a special 90g...
Leveraging the magic of prizes
Sep 27, 2016
Nick Deyong, Founder and CEO at The NDL Group, explains how to make the most of your prize promotion strategy. PROMOTIONAL FEATURE With clients often seeking to fulfil...