Tag: Champions' League, competition, competitions, Facebook, Football, Instagram, on-pack, on-pack promotion, PepsiCo, prize draw, prize draws, prize promotion, prize promotions, savoury snacks, shopper, shopper marketing, snacks, social, social media, sponsorship, sports, sports sponsorship, Twitter, UEFA, Walker's, Walkers Snack Foods
Walkers Champions League sharing pack promo
Walkers has backed the launch of a range of re-sealable 175g sharing packs with a new on-pack promotion as part of its Uefa Champions League (UCL) sponsorship. Every...
Budweiser gives Plymouth Argyle fans free beer
Budweiser, the Official Beer of The Emirates FA Cup, made good on its promise to recognise the loyalty and commitment of the fans which delivered the biggest upset in...
Budweiser rewards The Emirates FA Cup underdogs
Budweiser is to reward the fans of the football team which achieves the greatest against-the-odds upset in the Third Round of the FA Cup this weekend with free beer,...
Brands support LGBT Rainbow Laces
Adidas, Aon and Aviva are backing this year’s Rainbow Laces campaign, which is run by LGBT charity Stonewall UK to combat homophobia and transphobia in sport. The 2016...
Copa90 launches refugee football cup
Copa90, the global football fans’ network, has united with charity and media partners to launch The Liberté Cup, a football tournament for refugees in the...
Ginsters win EFL tickets and tenners
Food company Ginsters has signed a new three year deal with the English Football League, and is kicking off the relationship with an on-pack promotion offering consumers...
Bacon backs EE BT Sport App
Kevin Bacon and a host of football greats are appearing in EE’s latest TV ad, promoting the fact that EE customers are being offered six months free access to BT Sport...
Domino’s, LADbible partner for Euro 2016
Domino’s and The LADbible have signed a content partnership aimed at taking the pizza brand into the living rooms of football fans across the nation, recording their...
Hyundai EURO 2016 gaming experience
Hyundai Motor is launching a one-of-a-kind ‘FanDome’ football gaming experience, played out by some of YouTube’s biggest influencers in front of a live crowd, as...
Telegraph links with Kia for Euro 2016
Euro 2016 sponsor Kia and The Telegraph have linked up for a consumer-facing campaign designed to create buzz in the build-up to and then throughout the tournament,...
