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Smarties to become ‘Scaries’ for Halloween

As the nights get longer and Halloween season fast approaches, Nestlé UK is launching ‘Scaries,’ a spooky edition of Smarties, which will be hitting the...

Kellogg’s gives retailers the chance to win £10,000

Retailers are in with the chance of winning a £10,000 cash prize and weekly stock prizes with Kellogg’s ‘Snacks of Cash’ competition. This latest retailer...

Hotpoint teams up with Jamie Oliver to inspire Fresh Thinking

To help promote their Fresh Thinking campaign, Hotpoint and experiential agency, XYZ, are taking their Fresh Thinking Mobile Kitchen on the road for a tour across the UK...

Brass wins new campaign for Symington’s

Symington’s has chosen Brass following a competitive pitch to create its biggest ever promotional marketing and shopper campaign for its Naked Noodle brand. Naked...

Deliveroo to recreate Lunch Atop a Skyscraper with 450ft high dining experience

Deliveroo is running its biggest stunt yet, inviting the public to re-create the iconic image, Lunch Atop a Skyscraper from 1932, which depicts New York construction...

Burts Chips hosts South West adventure online platform

This summer, Devonshire snack brand Burts Chips is on a mission to help tourists and residents discover the beauty of the South West of England with adventures and...

The Magnum Pleasure Store hosts Instagram photography masterclass

Magnum ice cream’s world-famous Magnum Pleasure Store, this year located in London’s borough of Chelsea, is a hub for diverse events this summer –...

Mr Kipling unveils life-sized BFG statue made of cakes

At the end of July, food artist, Michelle Wibowo, unveiled one of Roald Dahl’s most beloved characters; The BFG, made entirely from Mr Kipling cakes. The sculpture was...

The Laughing Cow marks brand relaunch with ‘Snack Like You’ pop-up café

Popping up at London’s Spitalfields Market on Friday 10th and Saturday 11th August, Bel UK’s The Laughing Cow ‘Snack Like You’ café marks the...

Q&A with Jake Xu: The future of grocery retail

Maddie Cullen interviews Jake Xu, owner and Creative Director at Ready, on his view of what grocery retail will look like in the future.  A few weeks back, I stumbled...