Tag: baby food, baby products, competition, competitions, content marketing, food, games, gamification, Kiddylicious, marketing to families, marketing to mums, marketing to women, prize draw, prize draws, prize promotion, prize promotions, Ready, shopper, shopper marketing
Kiddylicious creates new mobile game
Baby and toddler food brand Kiddylicious has created a new version of its popular online game, Wafer Wipeout, with new graphics, ingredients and prizes. The Candy...
Cadbury partners Royal British Legion for WW1 Dairy Milk Remembrance Bar
Cadbury is marking the centenary of the end of the First World War, which takes place on November 11th 2018, by releasing a limited edition Cadbury Dairy Milk...
Baxters announces ‘souperb’ Macmillan fundraiser
Baxters Food Group will be donating a proportion of sales from its Favourites soups to its charity partner Macmillan Cancer Support, marking the food brand’s 150th...
Tesco Finest celebrates 20th birthday with Bompas & Parr edible exhibition
To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with...
Grocery Gurus launches 2019 multi-brand grocery experience programme
Market-leading multi-brand marketing agency Grocery Gurus launched details of their new £4 million 2019 Together Is Better shared grocery brand experience campaign...
Alpen gives away free limited edition tins with packs of muesli
Alpen, the UK’s number one muesli brand, has unveiled the return of its popular limited-edition tins, which will be given away for free with every purchase of big bag...
Pringles sets to deliver gifts this Christmas
From October this year, Pringles will launch a ‘Free Present with Every Can’ promotion where customers can redeem a free gift with every 200g can they purchase....
Green and Black’s launch sampling campaign to introduce new ‘Velvet Fruit’ chocolates
Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of...
Lurpak Softest runs touring roadshow experience
Brand experience specialist, BD Network, is spearheading a new experiential campaign to support the launch of Arla Foods’ new butter variant, Lurpak Softest. The...
Mars offers consumers free cinema tickets in the return of its Sweet Sundays initiative
Mars Wrigley Confectionery UK has announced the return of its Sweet Sundays promotion for the seventh year running. The popular initiative offers consumers free cinema...
