Tag: chocolate, confectionery, food, partnership, partnership marketing, shopper, shopper marketing
Kinder Surprise partners with Minions for special edition range
Jan 29, 2019
The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...
Deliveroo creates ‘Edible Aussies’ for Australia Day
Jan 25, 2019
In celebration of Australia Day, Deliveroo has launched a range of ‘Edible Aussies’ – edible versions of Kylie Minogue and Chris Hemsworth -following...
Quaker Oats offers consumers the chance to win a Nuffield Health package
Jan 22, 2019
Quaker Oats is has announced a new on-pack campaign in partnership with Nuffield Health which aims to support retailers in driving post-Christmas sales of cereals as...
Naked Noodle and lastminute.com launch new holiday on-pack
Jan 15, 2019
Naked Noodle, the leading authentic snack pot brand has joined forces with IPM Members, lastminute.com and Brass agency, to create its biggest ever promotional...
Müller Rice launches unique sound chip campaign
Jan 07, 2019
Müller Rice has recently launched its latest shopper marketing campaign with ATOM Marketing. Hitting shelves today, shoppers will be in with the chance of finding...
Mug Shot banishes the January Blues with cash giveaway
Jan 07, 2019
This New Year sees Manchester agency Blue Chip and Symington’s spreading a little bit of joy across the nation by giving away a share of £50,000 cash inside...
Cadbury launches free Secret Santa postal service across the UK
Dec 11, 2018
This Christmas, Cadbury is helping Brits unleash their generous instincts and become a Secret Santa by launching its very first ‘Cadbury Secret Santa Postal...
Greggs offers free gift wrapping service
Dec 11, 2018
Greggs has launched a free gift wrapping service to relieve some of the stress from weary shoppers and to ensure the festive period is an even more joyful one. The...
Kezzler and Amcor partner with Mondelēz for personalised gifting with Toblerone
Dec 05, 2018
Kezzler and Amcor have partnered with Mondelēz to launch a Toblerone campaign that enables consumers to record a special video message linked to their chocolate bar and...
Piccolo helps refugees and their children this Christmas
Dec 05, 2018
Last year 15,000 refugees and asylum seekers experienced destitution, including pregnant women and new mothers. Piccolo, the UK’s fastest growing baby food...