Tag: celebrity endorsement, cereals, competition, competitions, food, industry news, Kellogg's, on-pack, on-pack promotion, Rio 2016 Olympic and Paralympic Games, sponsorship, sports, sports sponsorship
Kellogg’s plans Rio 2016 promotions
Kellogg’s will be marking its official partnership with Team GB for the Rio 2016 Olympic Games with a range of promotional activities, including a massive £15,000...
Cadbury Creme Egg trade ‘shelfie’ comp
Mondelēz International is to run a trade promotion in Spring 2016 offering retailers stocking its Gooless Cadbury Creme Egg range the chance to win up to £250 in a...
Peperami Darts social TV channel
Peperami, the sponsor of the Professional Darts Corporation, is launching a dedicated social TV channel hosting behind the scenes content and social banter live from the...
Arla ‘White Wednesdays’
Arla Foods UK, the UK’s largest farmer-owned dairy company, is calling on consumers nationwide to buy its dairy products and support its farmers. It has introduced a...
Tyrrells first ever integrated campaign
For the first time in its 13 year history, premium hand-cooked crisp brand Tyrrells is launching a brand new integrated campaign to raise awareness and drive further...
McCain £1.6m free Roast Trays
Frozen food company McCain is backing the launch of its new McCain Roasts frozen roast potatoes with a shopper marketing campaign in Iceland which aims to give away...
Innocent Drinks appoints Sense
Following a competitive pitch process, leading smoothie and juice brand Innocent Drinks has brought on board marketing agency Sense to work across a wide range of...
Peperami offers Rolls-Royce prize
Peperami is giving fans a chance to win a Rolls-Royce by showing the world how they roll – literally. As part of a Facebook and Twitter social media campaign to launch...
Heinz partners RVS for Heroes campaign
Heinz is partnering with charity the Royal Voluntary Service and TV presenter Ruth Langsford as part of its Heartwarming Heroes campaign and will be encouraging...
Hunger Breaks Point Break partnership
Canned meal range Hunger Breaks is running a prize promotion offering the chance to win a trip to Mexico, as part of a partnership with upcoming movie Point Break....
