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Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with its biggest-ever on-pack promotion, with the chance to win technology prizes and branded merchandise.

Nurishment 35th birthday prize promo

Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with its biggest-ever on-pack promotion, with the chance to win technology...

Butterkist popcorn is launching a new campaign called Kick for Cash, coinciding with the run up to the 2016 UEFA European Championships or Euro 2016, with an online ‘penalty challenge’ game offering consumers the chance to win a share of £1m.

Butterkist ‘Kick for Cash’ prize promo

Butterkist popcorn is launching a new campaign called Kick for Cash, coinciding with the run up to the 2016 UEFA European Championships or Euro 2016, with an online...

Nestlé’s KitKat teams up with YouTube for a major promotion; 74 different promotional packs feature digital codes which link to different Youtube clips.

KitKat Youtube on-pack promotion

Nestlé’s KitKat brand is again teaming up with Google’s YouTube for a major promotion, with the confectionery giant producing 74 different promotional packs...

Meat snack brand Peperami has linked up with the new Angry Birds movie in an on-pack prize promotion with Angry Birds merchandise and weekend trips to Barcelona as prizes.

Peperami joins Angry Birds movie

Meat snack brand Peperami has linked up with the new Angry Birds movie in an on-pack prize promotion with Angry Birds merchandise and weekend trips to Barcelona as...

Kerry Food’s Richmond sausages has linked with Britain’s Got Talent for a £1.5m marketing campaign including an on-pack offer with VIP tickets as prizes.

TV deal means Richmond’s Got Talent

Kerry Food Group’s Richmond sausages brand has linked with TV show Britain’s Got Talent for a new £1.5m marketing campaign including an on-pack offer amplified...

Walkers is offering consumers the chance to win one of 20,000 seven night holidays for four to one of 26 worldwide destinations in its Spell & Go promotion.

Walkers Spell & Go holiday promo

Walkers, the UK’s best-selling savoury snacking brand, is offering consumers the chance to win one of 20,000 seven night holidays for four to one of 26 worldwide...

Mini Babybel has launched ‘Celebrate Every Goal’, a football-themed online game, in advance of the Euro 2016 tournament in France.

Mini Babybel celebrates summer of sport

  Mini Babybel has launched a £1 million marketing campaign including ‘Celebrate Every Goal’, a football-themed online game, in advance of the football fever...

Fruit Bowl, the kids’ dried fruit brand, has partnered with National Geographic Kids magazine for a new educational campaign which will run for nine months.

Fruit Bowl, National Geographic Kids link

Fruit Bowl, the kids’ dried fruit brand, has partnered with National Geographic Kids magazine to launch a new educational campaign which will run for nine months. The...

Little, Brown is running a partnership campaign with Maison Blanc and online wedding planning service Zankyou for new novel, The Chocolate Lovers’ Wedding.

Chocolate Lovers’ Wedding partnerships

Award-winning publisher Little Brown Books is running a partnership campaign with artisan bakery chain Maison Blanc and international online wedding planning service...

Shoppers expect to see retailers putting on a show over Easter, with in-store egg hunts, recipe ideas, sampling and activities for kids, according to new research from leading retail and shopper marketing agency Savvy.

Savvy: Easter spend likely to hit £775m

Shoppers expect to see retailers putting on a show over Easter, with in-store egg hunts, recipe ideas, sampling and activities for kids, according to new research from...