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Burger King is running a promotional campaign this Christmas where it will swap an unwanted present for a burger. On Boxing Day (December 26th 2016), selected Burger King outlets will let customers bring in gifts of any value to exchange for one free burger. All presents received will be donated to a local charity.

Burger King unwanted Xmas gift exchange

  Burger King is running a promotional campaign this Christmas where it will swap an unwanted present for a burger. On Boxing Day (December 26th 2016), selected...

Cereal giant Kellogg will be adding a new range of ‘Stretch ‘n’ Sip’ collectable spoons as promotional items in special packs of Coco Pops, Rice Krispies, Frosties and Coco Pops Croc Prints. The new promotion kicks off in January 2017.

Kellogg adds collectible spoons for kids’ brands

Cereal giant Kellogg will be adding a new range of ‘Stretch ‘n’ Sip’ collectable spoons as promotional items in special packs of Coco Pops, Rice Krispies,...

The new Christmas TV ad from Anchor, featuring the ‘Hugglers’ animated brand characters ‘enjoying’ Christmas, has inspired a new on-pack promotion offering consumers the chance to win an annoying plush elephant toy. The TV ad features a baby Huggler being given the toy by granny; mum is then left to endure the resulting aural assault as her child repeatedly triggers the elephant’s trumpeting.

Anchor gives away ‘Annoying Elephants’ from TV ad

The new Christmas TV ad from Anchor, featuring the ‘Hugglers’ animated brand characters ‘enjoying’ Christmas, has inspired a new on-pack promotion offering...

Bisto has launched ‘Open Door Sunday’, a new initiative to encourage neighbours in Britain to enjoy a good meal together and get to know each other. The initiative is part of Bisto’s Together Project to bring people together, and follows Bisto’s ‘Spare Chair Sunday’ campaign in 2015 which encouraged people to volunteer to invite a lonely older person for Sunday lunch.

Bisto launches ‘Open Door Sunday’ campaign

Bisto has launched ‘Open Door Sunday’, a new initiative to encourage neighbours in Britain to enjoy a good meal together and get to know each other. The initiative...

Baking category leader, Dr. Oetker, has launched We Bake which it claims is the first baking-only social media platform for UK consumers.

Dr. Oetker launches ‘Baking Only’ social platform

Baking category leader, Dr. Oetker, has launched We Bake, which it claims is the first baking-only social media platform for UK consumers. We Bake, which launched at...

Sony Pictures Home Entertainment is partnering with four high profile brands, Dunkin’ Donuts, minicabit, Northern Rail and South West Trains, to support the release of Ghostbusters on DVD & Blu-ray on November 21st 2016. The partnership campaigns were put together and managed by Sony’s agency, Brand & Deliver.

Sony Ghostbusters partnerships for retail launch

Sony Pictures Home Entertainment is partnering with four high profile brands, Dunkin’ Donuts, minicabit, Northern Rail and South West Trains, to support the release of...

Müller Rice has announced an extended partnership with the US National Basketball Association (NBA) that sees the brand become an official marketing partner of the upcoming NBA Global Games London 2017. The dairy company will be running an on-pack promotion and a separate multimedia promotion as part of the deal.

Müller and NBA Global Games London 2017

Müller Rice has announced an extended partnership with the US National Basketball Association (NBA) that sees the brand become an official marketing partner of the...

Sun-Pat peanut butter has teamed up with Olympic gold medal winning swimmer Adam Peaty and TV and Olympic presenter Helen Skelton for a new Fuel Your Dreams campaign, offering two winners the chance to share their dream experience with Adam or Helen, plus a year’s supply of Sun-Pat Peanut Butter.

Sun-Pat Fuel Your Dreams campaign

Sun-Pat peanut butter has teamed up with Olympic gold medal winning swimmer Adam Peaty and TV and Olympic presenter Helen Skelton for a new Fuel Your Dreams campaign,...

Chocolate brand Elizabeth Shaw is marking the clocks going back this weekend with a new marketing campaign, ‘Thoughtful Gestures’, which will be asking Britons to use the ‘extra hour’ they get to show appreciation to someone else.

Elizabeth Shaw ‘Thoughtful Gestures’

Chocolate brand Elizabeth Shaw is marking the clocks going back this weekend in the UK with a new marketing campaign, ‘Thoughtful Gestures’, which will be asking...

Kallø, the organic food brand, has launched another burst of its successful ‘Kallø Soup Scooter’ influencer-led social campaign, created by Exposure Digital. The activity aims to drive trial and awareness of the brand in the UK, encouraging consumers to cook with Kallø during its key winter and spring months. The activity, which targets food lovers, will run for three weeks and brings to life the brand’s existing message of ‘savour simple’ and its belief that great food and taste comes from using a few good ingredients rather than lots of complicated ones.

Kallo ‘Soup Scooter’ hits streets

Kallø, the organic food brand, has launched another burst of its successful ‘Kallø Soup Scooter’ influencer-led social campaign, created by Exposure Digital. The...