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Easy-to-digest milk brand a2 Milk has just run a digitally-powered “Try Me Free” campaign to increase visibility in store at the point of purchase and drive trial.

a2 Milk runs ‘Try Me Free’ campaign

Easy-to-digest milk brand a2 Milk has just run a digitally-powered “Try Me Free” campaign to increase visibility in store at the point of purchase and drive trial....

Walkers, the UK’s biggest selling savoury snacking brand, has teamed up with ITV to capitalise on the Saturday ‘big night in’ sharing occasion by offering consumers the chance to win prizes live every Saturday night.

Walkers runs live promotions on ITV to drive sharing snack sales

Walkers, the UK’s biggest selling savoury snacking brand, has teamed up with ITV to capitalise on the Saturday ‘big night in’ sharing occasion by offering...

To celebrate Mother’s Day 2018, Thorntons has been giving retailers the chance to ‘Pass the Love on’ with its latest competition.

Thorntons launches ‘Pass The Love On’ Mother’s Day promo for retailers

To celebrate Mother’s Day on Sunday 11th March 2018, Thorntons has been giving retailers the chance to ‘Pass the Love on’ with its latest competition, offering...

Water brand Highland Spring is running a new on-pack campaign that celebrates everyday bravery, offering 10,000 experience prizes that promise ‘Life, with added H2Oomph’.

Highland Spring runs ‘Life, with added H2Oomph’ prize push

Water brand Highland Spring is running a new on-pack campaign that celebrates everyday bravery, offering 10,000 experience prizes that promise ‘Life, with added...

Applewood Smoked Cheddar is running an on-pack promotion in partnership with new British romantic comedy film, Finding Your Feet, offering a prize of flights for two to Rome, two nights’ accommodation plus sightseeing and a meal at a top restaurant.

Applewood Cheddar links with ‘Finding Your Feet’ for Rome prize promo

Applewood Smoked Cheddar is running an on-pack promotion in partnership with new British romantic comedy film, Finding Your Feet, offering a prize of flights for two to...

Peperami is tapping into the season of love with its 2018 integrated Valentine’s marketing campaign, positioning its new Beef Animal, mascot for its Peperami Beef variant, as the ultimate dating guru to help love-struck people across the UK reach their romantic potential.

Peperami Valentine’s Day campaign launches beef variant

Peperami tapped into the season of love with a 2018 integrated Valentine’s marketing campaign, positioning its new Beef Animal, mascot for its Peperami Beef variant,...

Snack brand McCoy’s has relaunched its ‘Win Gold’ campaign for 2018, offering a prize of £10,000 to shoppers who find one of five gold crisps hidden in packets of McCoy’s.

McCoy’s ‘Win Gold’ £10,000 prize promo returns

Snack brand McCoy’s has relaunched its ‘Win Gold’ campaign for 2018, offering a prize of £10,000 to shoppers who find one of five gold crisps hidden in packets of...

Batchelors Peas has partnered with Betfred Super League rugby for the third year running and will support the league with an on-pack promotion across 21 million cans of Bigga Peas, Chip Shop Style Mushy Peas and Original Mushy Peas.

Batchelors Peas backs Betfred Super League link with Canada trip promo

The UK’s best-selling canned peas brand, Batchelors Peas, has partnered with Betfred Super League rugby for the third year running. The Betfred Super League is the...

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National Yorkshire Pudding Day (February 4th, 2018).

Aunt Bessie’s supports Shelter for National Yorkshire Pudding Day

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National...

Wholefoods snack bar brand Nākd is showcasing the winning doodles from two fans who entered its ‘Add a little Delight’ social media competition on OOH media

Nākd’s social media campaign puts fans’ doodles on OOH billboards

Wholefoods snack bar brand Nākd is showcasing the winning doodles from two fans who entered its ‘Add a little Delight’ social media competition. The sketches will...