Tag: Diffusion, digital, drink, experiential, health and wellbeing, healthy eating, influencer marketing, influencers, integrated campaign, integrated campaigns, integrated marketing, launch campaigns, non-alcoholic drinks, shopper, shopper marketing, social media, soft drinks, trial and awareness, Wow Drinks
Wow appoints Diffusion for UK launch
Aug 15, 2016
Europe’s “first chia seed based drink”, wow, has appointed Diffusion as its retained agency to handle its launch in the UK, following a competitive pitch. wow is...
Blackjack enhances full service offering
Aug 03, 2016
Blackjack Promotions, which specialises in airport staffing, travel retail and experiential marketing, has appointed Andy DeVito as Account Director to help the agency...
Co-op Unpredictable Summer Menu
Jul 28, 2016
Co-op is running a campaign embracing the unpredictability of the British summer and helping customers do the same. The retailer is asking Facebook fans to help...
Hendrick’s bus-and-tonic rides
Jul 25, 2016
Hendrick’s Gin is offering London commuters the chance to drink a selection of cocktails and enjoy a cucumber macaron as they tour London in a classic Routemaster...
Branston, Pilgrims Choice promo
Jul 22, 2016
Branston Pickle, the UK’s best-selling pickle brand, and Pilgrims Choice, the UK’s number two cheddar brand, are running a joint promotion to celebrate the classic...
Budweiser partners Tomorrowland
Jul 19, 2016
Budweiser has announced a three-year global partnership with Belgian festival Tomorrowland, one of the largest international electronic music festivals in the world, as...
Gastro Alfresco ‘#Alfrexit’ vote
Jul 15, 2016
Brand Belief’s latest Gastro Alfresco multi-brand roadshow has jumped on the Brexit bandwagon with a #Alfrexit campaign encouraging consumers to ‘Vote Alfrexit’ by...
Branston summer sampling activity
Jul 12, 2016
Branston, the UK’s favourite pickle brand, will be sampling at the Battle Proms and Folk by the Oak this summer to raise awareness of its chutney range and its use in...
Optiwell identifies snacker profiles
Jul 11, 2016
Shoppers across the UK can discover what kind of snacker they are and win one of 10 £100 H&M vouchers when yogurt drink Optiwell’s ‘Thank Goodness’ campaign...