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Adobe has tasked student marketing agency Seed to create a series of pop-up events at university campuses across the UK to launch Made By You, an initiative inspiring students to develop their skills and shape their futures with the help of Adobe Creative Cloud tools and services.

Adobe & Seed bring Made By You Influencer campaign to UK universities

Adobe has tasked student marketing agency Seed to create a series of pop-up events at university campuses across the UK to launch Made By You, an initiative inspiring...

LG Electronics has appointed promotions agency tpf to create ‘The Perfect LG TV Experience’, an experiential activation designed to inspire consumers to upgrade their TV and invest in one of LG’s premium sets.

tpf launches The Perfect LG TV Experience for LG Electronics

LG Electronics has appointed promotions agency tpf to create ‘The Perfect LG TV Experience’, an experiential activation designed to inspire consumers to upgrade...

Sense London, the experiential marketing agency, and charity Hands On London have come together to wrap up the city’s most exposed residents – its famous statues – to launch the Wrap Up London 2017 campaign and encourage Londoners to donate their old coats to those in need.

Sense and Hands On London wrap up iconic statues to drive coat donations

Sense London, the experiential marketing agency, and charity Hands On London have come together to wrap up the city’s most exposed residents – its famous statues...

Tiffany is marking the launch of its new signature fragrance to the UK market with experiential activity in one of the busiest areas of Heathrow’s Terminal 5.

Tiffany signature fragrance runs experiential at Heathrow T5

Tiffany is marking the launch of its new signature fragrance to the UK market with experiential activity in one of the busiest areas of Heathrow’s Terminal 5. The...

Budweiser is giving New York beer lovers the chance to experience and taste history with the release of its limited-edition 1933 Repeal Reserve Amber Lager.

Budweiser US partners Lyft for Prohibition lager launch

Budweiser is giving New York beer lovers the chance to experience and taste history with the release of its limited-edition 1933 Repeal Reserve Amber Lager. The recipe...

Fanta is running an experiential Virtual Reality campaign called ‘Fanta: The 13th Floor’ to scare audiences just in time for Halloween, with consumers entering a physical lift that transforms into an immersive Halloween experience.

Fanta delivers scary 4D Halloween lift experience

Fanta is running an experiential Virtual Reality campaign called ‘Fanta: The 13th Floor’ to scare audiences just in time for Halloween, with consumers entering a...

Burger King UK is to give away free Whopper sandwiches to the first 500 customers who turn up at its Leicester Square branch in Central London dressed as a clown.

Burger King UK to give clowns free Whoppers in Halloween promotion

Burger King UK is to give away free Whopper sandwiches to the first 500 customers who turn up at its Leicester Square branch in Central London this Saturday night...

GLORIOUS! Soups has launched what it is calling the world’s first ‘wellness shed’, complete with a unique virtual reality (VR) mindfulness experience that involves stirring a VR pot of soup as slowly as possible. The VR is accompanied by binaural music which is scientifically proven to improve mindfulness.

GLORIOUS Soups opens world’s first ‘wellness shed’ VR pop-up in London

GLORIOUS! Soups has launched what it is calling the world’s first ‘wellness shed’, complete with a unique virtual reality (VR) mindfulness experience that involves...

Independent Events, a multi-award winning experiential agency based in the North East of England, has been appointed by two new clients to create events this Halloween.

Agency Independent Events runs spooky Halloween for shopping centres

Independent Events, a multi-award winning experiential agency based in the North East of England, has been appointed by two new clients to create events this Halloween....

Coca-Cola European Partners (CCEP) has launched its biggest-ever Halloween campaign for Fanta, including exclusively designed packaging, smaller 150ml can multipacks, an advertising and experiential marketing campaign and on-pack codes to unlock special Halloween Snapchat filters.

Biggest ever Halloween campaign from Fanta

Coca-Cola European Partners (CCEP) has launched its biggest-ever Halloween campaign for Fanta, including exclusively designed packaging, smaller 150ml can multipacks, an...