Tag: BornOriginal, digital, event marketing, experiential, First Bus, Glasgow, integrated campaign, integrated campaigns, integrated marketing, MadeBrave, Out of Home, outdoor, print, radio, Scotland, social, stunt, stunts, transport, travel, travel industry
First Bus Scotland puts ‘bus in a box’ in experiential activation
First Bus Scotland has delivered a first for Glasgow by unveiling the world’s largest ‘model’ bus in the city’s famous George Square. The ‘bus-in-a-box’...
Air Canada showcases destinations with ‘Poutinerie’ pop-up
Air Canada is running a pop-up restaurant serving gourmet versions of Canada’s national dish, Poutine, inspired by a selection of the airline’s destinations, for the...
Jägermeister in Big Chill pop-up forest takeover for London Cocktail Week
German alcoholic drink Jägermeister, official sponsor of London Cocktail Week 2018, is showcasing the complexity of its 56 herbs and spices with a collection of...
Samsung reinvents iconic sculptures to help men face domestic appliance fear
Samsung is showcasing its high-tech washing machine, the QuickDrive, in a new campaign targeting men, after research found that 75% of men are suffering from ‘FODA’,...
Tesco Finest celebrates 20th birthday with Bompas & Parr edible exhibition
To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with...
Beck’s marks launch of new label designs with event and partnership with Print Club London
Beck’s beer, is launching six brand new label designs as part of its “Be Kreativ” campaign. The launch of these new labels will also be supported by a partnership...
The Royal British Legion run ‘Poppy Shop’ pop-ups across the UK
Experiential and events staffing specialist Kreate have been selected by The Royal British Legion to resource, manage and implement their ‘Poppy Shop’ pop-ups across...
Grocery Gurus launches 2019 multi-brand grocery experience programme
Market-leading multi-brand marketing agency Grocery Gurus launched details of their new £4 million 2019 Together Is Better shared grocery brand experience campaign...
ES Devlin and Google create a fluorescent red poetry-reciting lion at Trafalgar Square
From 18th to 23rd September, one of Trafalgar Square’s iconic lion statues was joined by an additional florescent red lion to promote London Design Festival. The...
2018… a fallow year for UK festivals?
Oct 04, 2018
What happens to the festival industry in a year when the greatest show on earth, Glastonbury, takes a year out, asks Orla Ryan of ignis When Glastonbury, a festival the...