Tag: Bompas & Parr, brand experience, celebrity endorsement, drink, event marketing, experiential, experiential marketing, food, own label, partnership, partnership marketing, prize draw, retail, sampling, shopper, shopper marketing, Tesco
Tesco Finest celebrates 20th birthday with Bompas & Parr edible exhibition
To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with...
Hunter flies giant Wellington Boot hot air balloon around the world
This July, Hunter, the well-known rubber wellington boot and footwear brand, recently launched a giant hot air balloon in the shape of their iconic Original Wellington...
BrewDog declares UK cities ‘Punk States’ with free beer at city centre ‘roadblocks’
Independent craft brewer BrewDog is supporting its flagship beer, Punk IPA, with a series of ‘Punk State’ activations across key UK cities this summer. The...
intu launches giant British bugs roadshow with Chris Packham
Shopping centre owner intu has launched Big Bugs On Tour, a national experiential roadshow that brings adults and children face-to-face with 12 giant British bugs at 13...
Barefoot’s ‘Bare Your Sole’ campaign champions diversity through people’s quirks
Barefoot Wine & Bubbly is again running its successful #BareYourSole roadshow campaign across the UK during July. Now in its third year, the activity, which sees a...
Nestlé launches Fab ice lolly summer roadshow at London South Bank
Nestlé-owned ice lolly brand Fab is taking over Bernie Spain Gardens on London South Bank to launch its summer roadshow this Saturday, before taking the experiential...
Robinsons squash sponsors Wimbledon with environmental focus
Robinsons, the leading GB squash brand, is returning to Wimbledon as the official soft drink sponsor and taste of The Championships for the 83rd consecutive year. This...
Calvet Wines launches Rue du Calvet at Blenheim Palace Flower Show
Calvet Wines has just launched its ‘Rue du Calvet’ campaign at the Blenheim Palace Flower Show this past weekend with an experiential activation featuring sampling...
Weber launches Pulse Grill with roadshow visiting 17 European cities
Weber, the world’s best-known brand in barbecuing, has been promoting the launch of its new grill, Pulse, with a European roadshow appearing in 17 separate cities...
Coca-Cola celebrates FIFA World Cup with AR football experience
London-based specialist Digital Out of Home (DOOH) agency Grand Visual has been brought in by Coca-Cola in Switzerland to run a large-format Augmented Reality (AR)...
