Tag: alcohol-free, barbecue, brand experience, cheese, competition, competitions, condiments, dairy, dairy products, drink, event, event marketing, events, experiential, experiential marketing, food, Grocery Gurus, multi-brand activity, National BBQ Week, partnership, partnership marketing, partnerships, prize draw, prize draws, prize promotion, prize promotions, restaurant, roadshow, roadshows, sampling, savoury snacks, shopper, shopper marketing, social media
Big brands get behind 22nd National BBQ Week
May 23, 2018
Brands including alcohol-free Budweiser Prohibition Brew, Walkers Max Strong, Branston, Primula and Bodean’s have signed on as partners for National BBQ Week, a...
Asahi Super Dry uses partnerships, immersive experiences in summer campaign
May 03, 2018
Asahi Super Dry, the Super Premium Japanese beer, has launched a significant outdoor and online advertising campaign, as well as embarking on a series of partnerships...
Ben & Jerry runs birthday cake ballpit sampling event
Mar 22, 2018
To celebrate its 40th birthday, and its new Birthday Cake flavour, ice-cream brand Ben & Jerry’s ran a giant birthday cake themed ball pit at London’s Old...
Because names Natasha Blevins as Creative Director
Feb 21, 2018
Global creative experiences group Because has announced the appointment of Natasha Blevins, formerly Creative Director at FCB Inferno, to the same role at Because, as...
Cadbury launches Creme Egg Camp experience
Jan 16, 2018
Cadbury is launching Creme Egg Camp, an “immersive haven” for Cadbury Creme Egg lovers. The camp will be open for five weeks from January 19th 2018 in Old Street,...
Experiential specialists Kru Live “first UK agency to accept BitCoin”
Jan 12, 2018
London live brand engagement agency Kru Live is claiming to be the first UK agency to accept digital currencies for payment for both UK-based and international work....
Kalettes pop-up pushes vegetables in trendy Hoxton
Dec 07, 2017
Tozer Seeds has been running a pop-up to promote Kalettes, a natural cross between kale and Brussels sprouts, at Hoxton’s Railway Arch, Geffrye Street, London....
RPM’s Hugh Robertson in South Pole trek for Prince’s Trust and Roundhouse Trust
Nov 28, 2017
Hugh Robertson, Founder and CEO of experiential and event agency RPM, is joining a ski trek to the South Pole to raise money for charities The Prince’s Trust and The...
Whole Earth brand creates peanut butter pop-up fondue bar
Nov 22, 2017
Whole Earth, the UK’s market-leading peanut butter brand, has created the first-ever peanut butter fondue bar in Shoreditch, London, which will be open to the public...