Tag: Air Canada, airlines, aviation industry, brand experience, charity, charity partnership, competition, competitions, digital, experiential, experiential marketing, holiday prize, leisure, pop-up, pop-ups, prize draw, prize draws, prize promotion, prize promotions, shopper, shopper marketing, social media, travel, travel industry, virtual reality, VR
Air Canada showcases destinations with ‘Poutinerie’ pop-up
Air Canada is running a pop-up restaurant serving gourmet versions of Canada’s national dish, Poutine, inspired by a selection of the airline’s destinations, for the...
ES Devlin and Google create a fluorescent red poetry-reciting lion at Trafalgar Square
From 18th to 23rd September, one of Trafalgar Square’s iconic lion statues was joined by an additional florescent red lion to promote London Design Festival. The...
Jaguar launches bespoke personalised remix software in collaboration with Dua Lipa
Jaguar have kicked off a new experience-driven campaign in Amsterdam, with a pioneering music and technology collaboration with global music sensation Dua Lipa. At the...
J2O create Snapchat glassware to mark the return of Glitterberry flavour
J₂O’s favourite limited-edition flavour, Glitterberry, is back, and this year it’s available much earlier than ever before. In stock now, it allows operators to...
Häagen-Dazs trials delivery-on-demand mobile service
Häagen-Dazs is the first ice-cream brand to move into automated product delivery with its new mobile e-commerce technology ‘Häagen-Dazs NOW’. The service enables...
The Conran Shop and Pinterest collaborate to deliver personalised shopping experiences
Design brand, The Conran Shop is collaborating with Pinterest to deliver an innovative, multi-faceted experience for consumers in celebration of London Design Festival...
Basketball fans flock to Westfield London for ‘NBA Crossover’
Basketball fans flocked to Westfield London on Friday 10th and over the weekend for ‘NBA Crossover.’ The free exhibition brought the music, fashion, art and...
Warner Brothers Records launch Dua Lipa playlist generator
Creative technology agency Modern English have launched a facial recognition playlist generator for music sensation, Dua Lipa. The ground-breaking new web-app called...
Coca-Cola ‘Chill Zone’ in Vue, Westfield
In partnership with Coca-Cola European Partners and Vue Entertainment, integrated agency LIFE has launched the ‘Coca-Cola Chill Zone,’ a fully immersive...
Pepsi MAX brings back the Pepsi Taste Challenge
Pepsi MAX is calling consumers to experience the taste of the soft drink this summer. From 2nd August, the brand is running the Pepsi MAX Taste Challenge in which...
