Tag: brand activation, digital, promotional marketing, research, shopper
New research reveals shoppers are captivated by luxury brands, but let down by the digital experience
Sep 17, 2019
A new independent study of 3,000 UK, France and United Arab Emirates (UAE) luxury and lifestyle retail shoppers, commissioned by global ecommerce search, Attraqt...
Clarity for consumers: Why #ad is essential in paid influencer posts
Sep 06, 2019
The key finding of an Advertising Standards Authority (ASA) report, published yesterday (Thursday 5th September), reveals that people struggle to identify when social...
Stack reacts to latest Tottenham Court Road accidents with ‘Look Both Ways’ campaign
Sep 04, 2019
Recently, Tottenham Court Road turned from being a one-way street into a two-way road. Not long after, the accidents started to happen. Pedestrians who had been long...
Purdey’s punches through with positivity
Sep 02, 2019
Red Consultancy has created a Positivity Check-Up tool to help Brits curate their social media experience into a more positive one on behalf of natural energy drink...
Three switches on with Henry Holland 5G-fuelled living room
Aug 22, 2019
To celebrate Three’s 5G home broadband switch on, the network is debuting a supercharged 5G ‘living room of the future’ experience, in collaboration with designer...
Auto Trader launch contactless car vending machine
Aug 21, 2019
Britain’s contactless car vending machine launched in London today, offers motorists a haggle-free way to purchase a brand-new car. The installation in London’s...
Leo Burnett London and McDonald’s create hype brand ‘Schnuggs’ to launch spicy chicken McNuggets
Aug 15, 2019
McDonald’s and Leo Burnett London have launched a campaign called ‘Schnuggs’ celebrating the release of new spicy chicken McNuggets, the latest addition to its...
Cybersmile partners with Organic for new digital face to Stop Cyberbullying Day
Jul 30, 2019
Digital agency Organic, the digital agency who believes in Digital for Good, today announces that it is partnering with Cybersmile to rebrand Stop Cyberbullying Day for...
Gressingham Foods appoints Activation to handle their digital business
Jul 18, 2019
Gressingham Foods has appointed Activation to handle their digital business, following a competitive pitch process. From their Red Tractor assured farms in East Anglia,...
New Google voice action launches to help out first-time dads
Jun 17, 2019
Creative tech agency, Rehab, has launched Dad Skills, the new Google voice action providing help for new dads when they need it most. The action offers novices a...