Tag: Cadbury, content marketing, creme egg, digital
Cadbury Creme Egg launches ‘EATertainment’ VOD platform
Jan 03, 2020
Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...
SlimFast UK teams up with HeyHuman to launch Kelly Brook ‘Works for Me’ campaigns
Jan 02, 2020
Behavioural communications agency HeyHuman is launching two new campaigns fronted by Kelly Brook to promote SlimFast UK’s range of meal replacement shakes, bars and...
Savvy delivers the goods with first augmented reality game for a convenience retailer
Dec 18, 2019
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...
Sony Playstation’s ‘Death Stranding’ experience comes to London
Nov 06, 2019
Sony PlayStation‘s Death Stranding experience, created by gaming visionary Hideo Kojima, has extended its original run in Camden Market. Created by The Circle...
Beano announces monthly children’s book club
Oct 25, 2019
Beano has launched “Beano Booktopia” – a new book subscription service for kids offering newly published books across a wide range of authors and genres. The...
BT creates pop-up to teach children how to code for ‘Beyond Limits’ campaign
Oct 22, 2019
On 23rd October, BT will host a pop-up activation in the centre of Piccadilly Circus. During the half-term break, children will get involved in the campaign’s...
Samsung takes consumers to the edge of space with SpaceSelfie
Oct 17, 2019
Samsung Electronics Co. Ltd announced a bold mission as it launches the Galaxy S10 5G into the stratosphere to give consumers the chance to get their face in space....
Samsung announce unique event collaboration with Twitter
Oct 17, 2019
A new live event series, hosted by Alex Zane went live last week celebrating the world of Twitter threads and conversations. Samsung KX presents: Thread Talks is a...
New research reveals shoppers are captivated by luxury brands, but let down by the digital experience
Sep 17, 2019
A new independent study of 3,000 UK, France and United Arab Emirates (UAE) luxury and lifestyle retail shoppers, commissioned by global ecommerce search, Attraqt...
Clarity for consumers: Why #ad is essential in paid influencer posts
Sep 06, 2019
The key finding of an Advertising Standards Authority (ASA) report, published yesterday (Thursday 5th September), reveals that people struggle to identify when social...