Tag: appointments, digital, experiential, industry news, loyalty, Omnicom, RAPP, shopper, shopper marketing, social media
RAPP UK names Freeland UK CEO
Digital, relationship and promotional agency group RAPP has appointed Chris Freeland as UK Chief Executive Officer, effective January 2016. Freeland was previously Joint...
Brompton Bikes ‘Hidden Cities’ video challenge
Brompton Bikes, the London-based foldable bikes brand, is offering people around the world the chance to make a short film about undiscovered parts of their home cities...
‘Sausages & Chip’ from Richmond
Kerry Foods’ Richmond Sausages brand is launching a new £3m integrated ‘Sausages & Chip’ campaign, giving families the chance to win one of 200,000 microchips...
Western Union ‘Chain of Betters’ social push
The Western Union ‘Chain of Betters’ competition will award US$1,000 (or local currency equivalent) for winning selfless ‘betters’. During the first phase,...
Bluewater: “Christmas is here. Make it magical”
Shopping centre operators Bluewater has launched a new festive integrated campaign, “Christmas is here. Make it magical”, including a TV ad, press, digital, social,...
TCC announces new CEO
TCC, a global leader in retail loyalty campaigns, has appointed Perry Valkenburg as new CEO of the company. Valkenburg joins from advertising agency TBWA, where he has...
Famous Grouse promo gets personal
Drinks company Maxxium UK is launching a new campaign for The Famous Grouse, the UK’s number one selling blended whisky, which include a brand new TV ad, a media...
Brass creates Leeds Rhinos Foundation film
Leeds Rhinos Foundation, the charity set up by rugby league club Leeds Rhinos, has launched a film that showcases the work going on under the foundation’s...
Flying van launches Foster’s Helluva Tour
Foster’s has marked the launch of its Foster’s Helluva Tour TV series with a PR stunt featuring a Bedford Rascal camper van being lifted 2,000 feet over the...
Percol Coffee #CoolBeans roadtrip
[espro-slider id=110] Percol Coffee Co, the British company which claims to have launched the first Fairtrade certified ground coffee, has introduced a national “Cool...
