Tag: competition, competitions, digital, food, free promotion, prize draw, prize promotion, restaurant, Wahaca
Wahaca ‘spoon amnesty’ offers free tacos
Mexican ‘street food’ chain Wahaca has brought back its New Year Spoon Amnesty, where it rewards anyone who brings back one of the 4,000 spoons it says have gone...
McVitie’s cakes run holiday prize promo
United Biscuits is re-launching and extending its range of Sticky Pudding Cakes and is supporting the move with an on-pack promotion offering consumers the chance to win...
Oculto beer connects to Internet of Things
Oculto, a Tequila-flavoured beer from Anheuser-Busch InBev in the US, ran a promotion in November and December 2015 where fans could scan their bottles, get connected to...
Eagle Eye delivers Nicotinell campaign
Eagle Eye, specialist in digital promotions validation and redemption, has partnered with Mediavest to launch a cutting edge digital campaign for Nicotinell, enabling...
Eagle Eye makes Tim Mason chairman
Digital loyalty and shopper rewards platform Eagle Eye Solutions has appointed former Tesco deputy chief executive Tim Mason as its new chairman. The appointment, which...
Freeman names Mayo EMEA marketing chief
Freeman, the world’s largest brand experience company according to US magazine Ad Age, has appointed Sarah Mayo to the newly created role of Marketing Director, EMEA....
Kraft Heinz, NHL: Kraft Hockeyville USA
Kraft Heinz in the US is linking with the National Hockey League, the National Hockey League Players’ Association (NHLPA), NBC Sports Group and USA Hockey to find...
Clipper Teas New Year campaign
Fairtrade green tea brand Clipper Teas is running a ‘New Year Revolutions’ integrated campaign with outdoor and transport advertising and a ‘money back’...
Tetley £10m 2016 shopper campaign
Tetley is investing £10m in an integrated and shopper marketing campaign to change consumers’ attitudes to tea, with a particular focus on the younger demographics....
Do good things come in small packages?
Jan 08, 2016
Natalie Betts of Response One looks at sampling in cosmetics COMMENT The cosmetics industry is based around selling little objects of desire, and its marketers are...