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Thomas Cook Airlines has made a 360º Virtual Reality 'Fantasy Flight’ letting passengers try before they fly and possibly win a £3,000 Los Angeles holiday.

Thomas Cook 360º VR fantasy flight

Thomas Cook Airlines is promoting its services with a real-time 360º Virtual Reality ‘Fantasy Flight’ allowing potential passengers to try before they fly –...

Coral is bringing circus thrills to this year's Cheltenham festival with a campaign to get punters to choose it for bets at the racecourse.

Coral ‘Greatest Show on Turf’ at Cheltenham

Coral is bringing circus thrills to this year’s Cheltenham festival with a campaign designed to get punters to choose it as their bookmaker of choice at the...

Milk brand Arla Cravendale has partnered with the film ‘Eddie the Eagle’ and is running a major Facebook prize promotion throughout March.

Cravendale partners ‘Eddie the Eagle’ movie

Filtered milk brand Arla Cravendale has partnered with Lionsgate to support the UK release of the film ‘Eddie the Eagle’ from April 1st 2016, and is running a major...

Bacs, the organisation behind Direct Debit in the UK, has launched a new campaign offering billers the chance to promote two £10,000 prizes to customers.

Bacs national campaign offers £20,000 prizes

Bacs Payment Schemes Limited (Bacs), the organisation behind Direct Debit in the UK, has launched a new national marketing campaign offering organisations which let...

King Digital Entertainment launched the latest installment of its mobile game Candy Crush with a specially-built adult bouncy castle, ‘Bouncingham Castle’.

Candy Crush creates ‘Bouncingham Castle’

King Digital Entertainment launched the latest installment of its global mobile gaming phenomenon, Candy Crush, in London last week with a specially-built adult bouncy...

Pernod Ricard’s Brancott Estate brand is running an on-pack promotion offering wine drinkers the chance to win a Liebherr wine cooler cabinet.

Brancott Estate wine chiller competition

Pernod Ricard’s Brancott Estate brand is marking its 40th anniversary with a major on-pack promotional campaign in the UK’s off-trade, offering wine drinkers the...

Weight Watchers has launched an industry-first cross-category promotion in the UK, created by agency Toucan and using Snipp's receipt validation technology.

Weight Watchers runs fitness prize promo

Weight Watchers (UK) Limited, the world’s leading provider of weight management services, has launched an industry-first cross-category promotion in the UK,...

Kettle Chips is running its Taste of Luxury prize promotion for the third year running with hundreds of prizes including a two day luxury trip to Monaco.

Kettle Chips Taste of Luxury returns

Kettle Foods has brought back its Taste of Luxury on pack prize promotion on its 40g handy packs of Kettle Chips for the third year running. This time, the grand prize...

Dr. Oetker Ristorante, the thin and crispy frozen pizza brand, is launching a £3m integrated campaign including its biggest ever sampling drive.

Dr. Oetker Ristorante £3m integrated push

Dr. Oetker Ristorante, the UK’s leading thin and crispy frozen pizza brand, is launching a £3m integrated support campaign including its biggest ever sampling drive....

Spanish winemaker Barbadillo has launched a rare sherry in “smart bottles” protected by Thinfilm’s NFC-based authentication technology.

Leo Burnett/Arc and Thinfilm partnership

Arc, the shopper marketing and activation agency which is part of marketing services group Leo Burnett, has signed an exclusive partnership with Thin Film Electronics...