Tag: clothing, digital, energy drinks, event marketing, experiential, fashion, international, OOH, partnership, partnerships, press, shopper, shopper marketing, social, social media, soft drinks, sponsorship, sports, sports sponsorship
Carabao launches through-the-line push
Sep 13, 2016
Carabao Energy Drink has launched a new multi-million pound integrated marketing campaign entitled ‘Free Your Inner Carabao’, featuring press, digital, outdoor,...
Coors Light ‘Ice Cave’ party
Sep 13, 2016
Molson Coors has launched two linked Coors Light ice-themed promotions, fronted by Jean-Claude Van Damme. The latest offers consumers the chance to win...
BMW goes retro at Goodwood
Sep 09, 2016
BMW is going back to the future for its stand at this weekend’s Goodwood Revival historic motor race meeting. As the whole theme of the Goodwood Revival event...
Copa90 launches refugee football cup
Sep 09, 2016
Copa90, the global football fans’ network, has united with charity and media partners to launch The Liberté Cup, a football tournament for refugees in the...
Malibu biggest global NFC campaign
Sep 02, 2016
Malibu, the world’s no.1 coconut flavoured rum, has launched Internet of Things enabled bottles into Tesco in the UK on an exclusive basis. Consumers with smartphones...
Heinz, Global radio #CanSong campaign
Aug 30, 2016
Kraft Heinz aims to drive consumer engagement and remind shoppers of the special role the brand plays in mealtimes with the launch of a £4m marketing campaign including...
MySingleFriend partners David Brent
Aug 26, 2016
MySingleFriend, the dating site set up by TV property guru Sarah Beeny, has linked with Ricky Gervais’ new film, David Brent, Life on the Road, for a competition...