Tag: Bisto, charity, charity partnership, digital, food, free promotion, Kerry Foods, on-pack, on-pack promotion, partnership, partnership marketing, partnerships, Premier Foods, Promotional merchandise, promotional products, shopper, shopper marketing, The Mint Agency, unique codes
Bisto launches new Help for Heroes promo
The Bisto frozen ready meals range has launched a new promotion which commits Kerry Foods, which makes the products under licence from Bisto brand owner Premier Foods,...
Innocent Sow & Grow school campaign 2017
Innocent drinks and not-for-profit organisation Grow It Yourself have joined forces with blogger and chef Emily Leary to launch this year’s “Sow & Grow”...
PG tips partners Red Nose Day 2017
PG tips is the official Red Nose Day partner for the 2017 charity fundraising initiative, organised by charity Comic Relief. The brand has launched a #1MillionLaughs...
‘Pay With A Poem’ on World Poetry Day 2017
Viennese family-owned coffee company Julius Meinl is celebrating this year’s World Poetry Day on March 21st with its fourth annual ‘Pay With A Poem’ initiative....
Mobile App usage declines
While smartphone traffic in Europe has more than doubled between 2014 and 2016, new and repeat use of mobile apps is starting to plateau in France, Germany and the UK,...
Quorn major brand re-launch, new shopper agency
Meat-free brand Quorn is putting £10m behind a brand re-launch to boost engagement with shoppers and inspire consumers with recipes and meal ideas to raise...
Chivas Regal repeats Bang & Olufsen prize offer
Premium blended Scotch whisky brand Chivas Regal is again collaborating with high-end Danish consumer electronics company Bang & Olufsen to ‘amplify’ off-trade...
Heinz enlists schools for 2017 ‘Grow Your Own’
Heinz Tomato Ketchup is launching its ‘Grow Your Own’ promotional campaign across the UK from March 2017. This year (the fifth in a row the activity has run) will...
Nestle personalised KitKat promotion
Nestlé Confectionery is offering consumers the chance to win KitKat packs with personalised messages and pictures. The promotion runs from February 1st until March...
SUBWAY offers fans cookies for accepting cookies
The SUBWAY brand is launching a digital campaign in the UK and Ireland to thank its customers for accepting digital cookies notifications by offering them real...
