Tag: digital, shopper
Poundland Gets Perky with a Chart-Topping Loyalty Programme
Poundland has launched its nationwide loyalty program, Poundland Perks, across 850 stores and online platforms, marking a significant advancement in high-street retail...
2024 Black Friday and Cyber Monday Consumer Shopping Trends Revealed in Checkout.com’s Latest Research
Bargain-hunting Brits are planning to expand beyond clothing, beauty and electronics for Black Friday Cyber Monday purchases, with new categories such as air travel and...
Roald Dahl’s the BFG is the Star of Sainsbury’s New Heartwarming Christmas Advert
UK supermarket Sainsbury’s has debuted their exciting new Christmas advertisement today, featuring Roald Dahl’s universally beloved character the BFG.
Is the High-Protein Snack Category Ready for a Cosmic Shift?
Meateors has landed with a playful brand identity and a powerful digital strategy aimed at revolutionising the meat snacking category.
IPM Awards 2024: And the Winners Are..
Celebrate the stars of promotional marketing at the IPM Awards 2024, where creativity, innovation, and impact take centre stage.
TRO Drives Automotive Passion at Goodwood Revival 2024
TRO Drives Automotive Passion at Goodwood Revival 2024
Giant Pink Cat Surprises Passersby at Waterloo Station
A giant pink cat hologram surprises commuters at London Waterloo...
tpf Drops Prize Lockers Packed with Rewards Across John Lewis Stores
Get ready for a summer of surprises as tpf deposits prize lockers across the UK.
TA-DAA! Activation Spices Up Shopper Journey with Tilda
Activation partners with Tilda for a flavourful campaign.
Lounges.tv Disrupts Streaming with Creator-First Revenue Model
Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...
