Tag: Covid-19, gaming, IPM Opinion, TRO
New Normals: How gaming and theatre are combining to create post-Covid experiences
By Sandra Mardin, Strategy Director TRO UK New Normals is a content series focused on the rapid evolution of the experience economy in response to the global pandemic....
Berlin Hosts The World’s First Electric Convoy At Formula E
BMWi took over the streets of Berlin with the first-ever electric vehicle convoy through the city. ‘Berlin Electrified’ sought to generate mass awareness of the...
Government and charity doordrops outperform market during lockdown
Whistl Doordrop Media, the market leader in audience targeting and leaflet services has announced Government doordrops have outperformed the market during lockdown with...
A Ray of Hope for Event and Promo Staffing Agencies
London, UK (Friday, 14 August 2020): In July Liveforce published their Covid-19 Impact Report for the event and promo staffing industry. Revealing the truth behind the...
Winning with Shoppers in ‘The New Normal’ ZEAL Creative explores how grocery brands can plan for ‘business as unusual’
August 2020, ZEAL Creative, the UK’s most effective brand activation agency, has issued a new white paper to support grocery brands to plan activation for the next...
A Spectacular Line-Up For We Are FABULOSO Friday 31st July, Saturday 1st & Sunday 2nd August 2020
Crown Brands Live would like to take this opportunity to thank Jean-Paul Gaultier for their continuous support with the LGBTQ community and Brighton & Hove Pride...
Christmas in July: St Mungo’s campaign from Parkhouse tackles homelessness
St Mungo’s agency, Parkhouse, are excited to announce the launch of their summer appeal 2020 to help end homelessness. A summer appeal with a difference. It’s all...
Covid 19: Top ways to tactically boost sales without slashing prices
Covid 19 has had a huge impact and presented several challenges to the ever-changing world of retail. It is clear that bricks and mortar models are going to have to...
Barilla – Virtually Perfect
Barilla responded to Lockdown with Virtually Perfect – a celebration of Italian food and its power to bring people together. When Lockdown shelved Barilla’s plans...
What does COVID-19 mean for In-Store Sampling?
The emergence of a worldwide pandemic has forced brands to re-imagine and conjure new ways to market their products to consumers. Traditional in-store product sampling...
